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The global airless packaging market size was valued at USD 7.50 billion in 2022 and is projected to grow from USD 7.96 billion in 2023 to USD 12.45 billion by 2030, exhibiting a CAGR of 6.60% during the forecast period. Europe dominated the airless packaging market with a market share of 31.47% in 2022. Moreover, the airless packaging market in the U.S. is projected to grow significantly, reaching an estimated value of USD 2.06 billion by 2032, driven by the presence of significant packaging manufacturers in the country.
Airless packaging solutions are dispensing systems that do not allow air contact with the product inside. The packaging offers significant benefits, such as improved functionality and extended shelf life, which adds noteworthy value to the consumer experience. Along with eliminating the risk of contamination, using airless technology in product packaging also prevents the loss of fragrance, financial waste, and evaporation, further driving the market growth. The increasing demand for natural skincare products, the growing number of working women, and the rising sales of cosmetic products globally also boost market share.
Sustainability and Customization in Airless Product Packaging Emerges as a Key Trend
The growing consumer shift and demand for sustainable packaging solutions is emerging as a significant trend for market growth worldwide. The rising environmentally conscious consumers are boosting the demand for airless packaging products, which are packaged in a way that diminishes waste and reduces their global environmental impact. Such types of packaging solutions are generally manufactured from recyclable materials, which is beneficial in reducing packaging waste and is well positioned to benefit in the forthcoming years. In addition, the focus on sustainability among manufacturers and consumers is thriving, resulting in the development of sustainable airless product packaging solutions, further booming as a critical trend. Moreover, the growing customization and personalization demand among leading brands is gaining traction and emerging as a trend for market growth.
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Rising Demand for Personal Care & Cosmetic Products Boosted Market Development during COVID-19
The COVID-19 outbreak impacted several end-use industries worldwide. The sudden emergence of the virus led to the shutdown of businesses and manufacturing units in the packaging industry. Despite the crucial impact caused by the COVID-19 virus, the airless packaging sector recorded the emergence of many profitable growth opportunities. During lockdowns, the growing demand for hand care and skin care products and the rapid growth in the e-commerce industry boosted the sales of personal care & cosmetic products, further aiding the market growth.
The continuous demand for lotions, creams, hand washes, moisturizers, and sanitizers was recorded to boost market growth during the pandemic and generate lucrative opportunities in the post-pandemic phase. With the rapid growth in the personal care & cosmetic industries during the pandemic, the need for airless technologies increased, further boosting the market growth.
Increasing Demand for Cosmetic Products to Drive Market Growth
There is an augmenting demand for premium cosmetic products among the working and Gen Z population worldwide. The demand for such products in recent years has forced manufacturers to seek sustainable and significant packaging solutions such as airless products. The rapidly growing demand for cosmetic products such as serums, skin care creams, moisturizers, and foundations is driving the need for effective packaging solutions that can protect the products inside. Such demand from manufacturers and consumers is driving the global market growth.
Anti-wrinkle & anti-aging products are in high demand among the aging population. Most of these products are at risk of oxidation. Therefore, this type of packaging is gaining massive traction among top brands. In addition, these packaging solutions improve the freshness and quality of cosmetic products and ensure that they can be preserved longer. Henceforth, the surging convenient packaging demand has augmented airless packaging sales in the cosmetics industry.
Growing Focus of Manufacturers on Eliminating Product Wastage Foster’s Market Growth
The rising focus of leading manufacturers on eliminating the wastage of packaging products is aiding market growth. Airless packaging encourages the consumers to use the product up to the last drop, which terminates product wastage. The pumps and dispensing system inside the product packaging offer zero to minimal product wastage. Moreover, the consumers can apply the personal care & cosmetic products according to the needed proportion. Henceforth, the manufacturers' rising focus on zero or minimal product wastage is analyzed to drive major market growth. In addition, the shifting of major brands from conventional to airless packaging solutions that boost the product's shelf life and preserve it from oxidation contributes to the market growth. The brand owners seek packaging solutions that can extend the product shelf life and enhance the consumer experience, further accelerating market growth.
Fluctuating Raw Material Prices and Incompatibility of Materials Hinder Market Growth
Airless packaging is generally manufactured with materials compatible with various product formulations. However, some packaging products may include ingredients incompatible with the packaging material, leading to degradation, leaching, and other issues, further impacting the product quality and safety. Furthermore, continuous volatility in crude oil prices leads to ambiguity concerning the raw material availability at lower prices. Primary raw materials required for manufacturing airless product packaging, such as bottles, jars, and tubes, include PP, PET, or acrylic derived from crude oil. Crude oil prices are volatile due to the global demand and supply gap of crude oil, currency fluctuations, and OPEC (Organization of the Petroleum Exporting Countries) actions. The fluctuating prices of crude oil, thus, impact the costs of these packaging products, further limiting the airless packaging market share worldwide.
Ease in Modification and Low Manufacturing Costs to Drive Growth of the Plastic Segment
Based on material, the market is segmented into plastic, glass, aluminum, and others.
Plastic is the dominating material segment. Excellent product protection and prevention of contamination, leakage, and spoilage aid the high demand. The ease and speed at which such packaging from plastic material is manufactured lowers the overall production cost, further contributing to segmental growth. Modifications of plastic packaging for lotion pumps or flip-top caps help dispense the final product and reduce wastage. Dispensing and pumping methods can be easily implemented in the material, which elevates the customer experience, further driving the segment's growth.
Aluminum is the second dominating material segment. The material is lightweight, recyclable, and easily malleable. It is highly used to manufacture airless product packaging, further boosting the segment growth.
Versatility Offered by Bottles & Jars to Pack Several Airless Products Will Drive Their Use
On the basis of product type, the market is subdivided into bottles & jars, tubes, and others.
The bottles & jars segment holds a dominating share in the market as these products are highly used for the airless packaging of many products. Bottles and jars offer various customization options, including spray paint, foil stamping in gold or silver, screen printing, frosted finishes, and others. Such versatility in customizing the airless packaging of cosmetic products contributes to segmental growth. The segment will also experience significant growth as it improves the appearance image of high-end personal care & cosmetic products.
The tubes segment is the second leading product type segment. The ease of application from tubes and critical properties such as lightweight and convenience for long-distance transportation boost the segmental growth. The segment is expected to grow rapidly over the forecast period.
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Escalating Demand for Personal Care and Cosmetic Products Majorly Contributes to Segmental Growth
By application, the market is segregated into personal care & cosmetics, pharmaceuticals, food & beverages, and others.
The personal care & cosmetics segment is the leading application segment. It is projected to grow significantly over the forecast period. Using airless technology for packaging personal care and cosmetic products enhances the shelf life of the products inside. The products are protected from oxidation which enables their maximum usage. The increasing demand for personal care & cosmetic products such as perfumes, skincare, makeup, hair care, and others is boosting the segment’s growth.
The pharmaceuticals segment is the second dominating application segment. To protect pharmaceutical products from environmental influences such as sunlight and oxygen, manufacturers are utilizing airless technologies in the packaging, further boosting the growth of this segment.
Based on region, the market has been analyzed across Asia Pacific, North America, Europe, Latin America, and the Middle East & Africa.
Europe Airless Packaging Market Size, 2022 (USD Billion)
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Europe holds the largest share of the global market. The booming beauty and cosmetics industry and the presence of leading manufacturers are boosting the market growth in Europe. The personal care & cosmetic brands in the region focus on developing sustainable packaging, further contributing to the regional growth.
Asia Pacific is the second dominating region and the regional market size is set to increase over the forthcoming years. A surge in the demand for home care & premium cosmetic products by the working women population and growing penetration of the retail and e-commerce sectors is boosting the region’s growth.
North America will experience significant growth over the projected timeframe. The growing awareness regarding sustainable packaging solutions, advancements in technology, and the presence of significant packaging manufacturers are fostering market growth in the region.
Latin America is the fastest-growing region. The growing demand for airless technologies by the food & beverage manufacturers and the expanding food & beverage sector is aiding the market growth in Latin America. The Middle East & Africa market will witness moderate growth due to the increasing pharmaceutical sales in the region.
Key Industry Players to Tap into Significant Growth Opportunities through New Product Launches
The global market is competitive and highly fragmented. A few significant players are dominating the market by offering innovative solutions in the packaging sector. These major players constantly focus on the expansion of their customer base across various regions by introducing innovation in the existing range of their products.
Major players in the market include AptarGroup, Inc., Silgan Holdings Inc., Quadpack, HCP Packaging, APackaging Group, and others. Various other players operating in the market are focused on providing advanced packaging solutions.
An Infographic Representation of Airless Packaging Market
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The report provides a detailed market analysis and focuses on key aspects, such as top market players, competitive landscape, product/service types, market segmentation, Porter's five forces analysis, and leading applications of the product. Besides, the report offers insights into the market trends and highlights key industry developments. In addition to the abovementioned factors, the report encompasses several factors that have contributed to the market growth in recent years.
ATTRIBUTE | DETAILS |
Study Period | 2017-2030 |
Base Year | 2022 |
Estimated Year | 2023 |
Forecast Period | 2023-2030 |
Historical Period | 2017-2021 |
Growth Rate | CAGR of 6.60% from 2023 to 2030 |
Unit | Value (USD Billion) |
Segmentation | By Material
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By Product Type
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By Application
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By Region
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A study by Fortune Business Insights shows that the global market size was valued at USD 7.50 billion in 2022.
The market is projected to record a CAGR of 6.60% during the forecast period.
The market size of Europe was valued at USD 2.36 billion in 2022.
Based on material, plastic is the dominating segment and holds the largest market share.
The global market value is expected to reach USD 12.45 billion by 2030.
The key market drivers are the increasing demand for cosmetic products and growing focus of manufacturers on eliminating product wastage.
The top players in the market are AptarGroup, Inc., Silgan Holdings Inc., Quadpack, HCP Packaging, and APackaging Group, among others.
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