Automotive Endpoint Authentication Market Size, Share & Industry Analysis, By Product Type (Biometric Vehicle Access., Smartphone Application., Automotive Wearables.), By Application (Passenger Cars., Electric Vehicles), By Peripheral Connectivity (Bluetooth., Wi-Fi., Mobile Networks.) And Regional Forecast, 2024-2032

The end-point authentication systems are generally used to verify or track the identity of external devices connected to the vehicle’s network. It ensures the connectivity of authorized electronic devices. An end-point authentication is essential for networks that have several remote users. This system is also applied through an end-point authentication system, which authenticates users and examines the incoming connections of end-point devices. Its primary purpose is the safety of vehicles from several cyberattack intrusions.

The increased regulations for the vehicle's security and extra benefits provided by the insurance companies for usage-based insurance are expected to drive the market growth. Also, the increased cyberattack intrusion and the increased demand for security in automobiles are some of the major factors driving the growth of the market. However, the possibility of failures or malfunction in electrical components such as fingerprint recognition systems is one of the major factors hampering the growth of the market. Also, the high upfront cost is expected to hinder the growth of the market.

Market Segmentation:

The global automotive end-point authentication is segmented by product type, application, peripheral connectivity, and by geography. Based on product type, the market is further sub-segmented into biometric vehicle access, smartphone applications, and automotive wearables. The smartphone applications segment is expected to account for the largest market share in 2020. The increase in the adoption of smartphones and the increase in intricate cyber attacks are primary factors driving the segment's growth. Based on application type, the market is segmented into passenger cars and electric vehicles. The passenger car segment accounted for the largest market share in 2020 due to the increase in demand and sale of passenger vehicles, especially in developing countries. The electric vehicles segment is expected to exhibit substantial growth during the forecast period due to increased fuel costs and a stringent regulatory environment.  Based on peripheral connectivity, the market is segmented into Bluetooth, Wi-Fi, and mobile network. The bluetooth segment accounted for the largest market share in 2020. Bluetooth is considered to be the most secure integrated wireless technology in the automotive industry. Automotive manufacturers are implementing audio gateway as factory-fitted components. These are some of the major factors driving the growth of the segment.

Key Players:

Major players operating in the global automotive end-point authentication market include Continental AG, Hitachi Ltd., Garmin Ltd., Synaptics Incorporated, Samsung Electronics Co. Ltd., Fujitsu Ltd., Fitbit Inc., Symantec Corporation, HID Global Corporation, and Voxx International Corporation, among others.

Key Insights

• New Advancements in Automotive End-point Authentication Market.


• Number of Products, Key Countries, 2020


• New Product Launches, Key Players

Regional Analysis:

Geographically, the global automotive end-point authentication market is segmented into North America, Europe, Asia Pacific, and the Rest of the World. Asia Pacific held the largest share of the market in 2020. The increased demand for passenger vehicles in developing countries such as India and China and increased safety concerns are some of the major factors driving the growth of the market. North America is expected to hold the second-largest share of the market. The increased production of electric vehicles and increased adoption of smartphones in the region are some of the primary factors driving the market's growth in this region. Europe is expected to exhibit rapid growth during the forecast period, as most of the vehicles in the region are equipped with high-end electronics and safety features and there is high penetration of end-point authentication systems

Segmentation