Cellulose Powder Market Size, Share & Industry Analysis, By Grade (Food Grade, Medicine Grade, Others), By End-Use Industry (Food & Beverage, Pharmaceuticals, Cosmetics, Construction, Chemical, Others) and Regional Forecast, 2024-2032

Cellulose Powder is a fine white color, odorless and tasteless powder. It is derived from the purified specialty grades of wood pulp. It is available in various particle sizes, from a granular dense or free-flowing fine powder to a non-flowing, fluffy, and coarse powder. Further, the cellulose powder is a water-soluble and non-ionic that offers water retention, stability, and consistency. It provides beneficial features such as non-caloric bulking agent, increased water binding, and yield improvement. The cellulose powder finds its application in the food & beverage industry, pharmaceuticals, cosmetics, construction industry, and chemical industry.

The rising consciousness of health amongst the people has led to rising the demand for cellulose powder. The cellulose powder has low calories and high level of dietery fiber, which increases its use in healthy foods & beverages. It is majorly used in protein drinks and dietary supplements. The cellulose powder acts as a bulking agent, which makes a person feel full without consuming much food and reduces hunger, thereby aids in fat reduction. Furthermore, it also helps in maintaining the blood pressure, cholesterol level, and keeps the digestive system healthy. It is used in various food products such as biscuits, shredded cheese, chocolate milk, diet & healthy beverages, and baked items. Hence, rising demand for healthy products will lead to increased consumption of cellulose powder.

However, low awareness regarding the benefits of cellulose powder amongst the people in developing countries leads to low acceptance of the product. Thus, hampers the cellulose powder market growth.

Market Segmentation:

Based on grade, the cellulose powder market is segmented into food grade, medicine grade, and others. Based on end-use industry, the market is segmented into food & beverage, pharmaceuticals, cosmetics, construction, chemical, and others. From a geographical standpoint, the market is categorized into North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa.

Key Players Covered:

The key players in the cellulose powder market are Hosokawa Micron Powder Systems, SUHAL CELLULOSE LLP, NB Entrepreneurs, JELU, Ankit Pulps and Boards Pvt. Ltd., Tradeindia, Ashland, Nanoshel LLC, Central Drug House, and Accent Microcell Pvt. Ltd.

Key Insights

• Key Emerging Trends – For Major Countries


• Key Developments: Mergers, Acquisition, Partnership, etc.


• Latest Technological Advancement


• Insights on Regulatory Scenarios


• Porters Five Forces Analysis

Regional Analysis:

Europe is the leading region in the cellulose powder market and is anticipated to witness the highest growth in the review period. The rapidly rising food & beverage industry is expected to increase the demand for cellulose powder in this region. In North America, the growth is attributed to the rising demand for cellulose powder in the cosmetics and pharmaceutical industry. In the Asia Pacific, China and India are the leading countries. The rising demand for cellulose powder from the chemical industry has surged the market growth in this region. The Middle East & Africa and Latin America will register significant growth, owing to the expansion of the construction and food & beverage industries.

Segmentation

Cellulose Powder Market Developments

• In March 2019, Lubrizol Corporation collaborated with CP Kelco to commercialize KELCO-VIS diutan Gum PURLLON cellulose liquid product lines in the home care and personal care markets. 


• In September 2017, Nippon Paper Industries started the cellulose nanofiber production facility at the Gotsu mill. It has an annual production capacity of more than 30 tons. This plant expansion will enable company to efficiently supply cellulose nanofibers to the cosmetics and food industries. 


• In July 2017, Herbalife Nutrition announced the launch of the Active Fiber Complex. The raw material such as cellulose powder, citrus fiber, soy fiber, maltodextrin, and inulin are used in the product to provide a good blend of soluble and insoluble fibers.