Collagen Supplements Market Size, Share and Analysis by Source (Marine, Poultry, Bovine, and Others), By Form (Powder, Gummies, Drinks, and Others), By Distribution Channel (Pharmacies, Online Retails, Specialty Stores, and Others), and Regional Forecast, 2024-2032

The collagen supplements market is primarily driven by health benefits associated with the consumption of collagen supplements. The protein is responsible for skin elasticity, healthy joints, increased metabolism, and protects cardiovascular health. In addition, the rise of diseases such as osteoporosis and other inflammatory bone diseases has encouraged people to consume special dietary supplements to keep themselves agile, which is further aiding to the growth of collagen supplements industry.

• According to the National Center for Biotechnology Information (NCBI), approximately 200 million people are suffering from osteoporosis currently. According to International Osteoporosis Foundation, globally, 1 in 3 women over age of 50 and 1 in 5 men is expected to experience this bone disease in lifetime.

With the increasing awareness of collagen benefits among consumers, market players of the industry have also started making strategies to launch new products and to expand their product portfolio in all the regions. Key players are increasing their investment in R & D activities to meet the constant demand for skin care collagen supplements and introducing the latest product lines to gain a competitive advantage.

• For instance, in November 2020, Life Extension, a U.S.-based vitamins and supplements company, created collagen peptides for joints and skin. The collagen supplement is made with hydrolyzed formula and consists collagen types I, II and III.

Impact of COVID-19 on Collagen Supplement Market

The health and wellness collagen supplements market observed a steady growth amid pandemic, the lockdown led to a change in buying habits of consumer. The sales of vitamin and dietary supplements saw a positive effect, with a strong focus on immunity. The leading players of collagen supplement also gained rapid momentum during the period due to consumer’s growing focus on maintaining mental and physical well-being.

• In 2020, Vital Proteins, a subsidiary of Nestle S.A. and leading maker of collagen supplement saw more than 50% increase in demand for its products.


• According to the CEO of Nutrawise, a leading manufacturer of health and wellness product, the company’s Youtheory brand saw supplement sales up by 76%, mainly led by collagen.

Key Insights

The report will cover the following key insights:

• Product offerings and campaign launched by Key Market Players – For Collagen Supplements Market


• Growing Health Consciousness and Increasing Demand for Dietary Supplements– For Market


• Overview of Collagen Supplements Market- For Collagen Supplements Market


• Rising number of Supplements Sold in Country/Region- For Market


• Impact of COVID-19 on Market

Analysis by Source

Bovine segment is likely to exhibit major growth, owing to its several potential benefits including, relief from osteoporosis and osteoarthritis symptoms as well as improved skin health. Bovine collagen supplements are safe and easy to include in diet and can also be incorporated into various food products.

Analysis by Form

Gummies segment is expected to witness significant growth, owing to its pleasant taste. In developed economies, where the majority of the adult are working-class with busier lifestyles and higher purchasing power, faster and easier way to intake the required supplements is desired, which is boosting the sales of gummies.

Analysis by Distribution Channel

Pharmacy segment is predicted to hold the major share as consumers trust these channels for purchasing any kind of medication or supplement. Independent pharmacists have advantages in selling vitamins and dietary supplements, as they know the basic biochemical concepts of the product. The consumer is more inclined towards this channel as they validate the product information through healthcare professional in pharmacies, which is further driving the growth of the segment.

Regional Analysis

North America is expected to witness major growth, owing to growing demand for collagen supplements from sports industry and presence of high-end manufacturing capabilities in the region. The product has been shown as a nutritional solution that supports athletes' strong and flexible tendons and ligaments, contributing to high performance and training. Furthermore, the collagen supplements industry is growing rapidly because of increase in clinical trials that indicates the beneficial effect of collagen supplements.  

Key Players Covered

• Nestlé S.A.


• Everest NeoCell LLC


• The Carlyle Group


• Nutraformis Limited


• Revive Naturals LLC


• Shiseido Co. Ltd.


• Hunter & Gather Foods Ltd.


• Rejuvenated Ltd.


• Glanbia Plc


• Codeage LLC

Collagen Supplements Market Segmentation Analysis

Key Industry Developments

• In November 2021, Known Nutrition, brand of Herbalife Nutrition Ltd., a UK-based startup, launched their first collagen supplement, which is created with 100% natural and blend of eight scientifically proven active ingredients.


• In April 2021, Nutrova, the brand of Axys Nutrition Products Pvt. Ltd, an India-based nutraceutical company, launched four variants of supplements including Nutrova Collagen Peptides. The product is a high-quality collagen supplement, originated from poultry.