Home / Information & Technology / Hardware & Software IT Services / Email Marketing Software Market

Email Marketing Software Market Size, Share & Industry Analysis, By Channel (B2B and B2C), By Deployment (Cloud-based and On-premise), By Enterprise Size (SMEs and Large Enterprises), By Application (Email Lead Generation, Sales Reporting, Customer Management, Template Management, Reporting and Analytics, and Others), By Industry (Banking, Finance, Security, and Insurance (BFSI), IT & Telecommunication, Retail, Information Technology-enabled Service (ITeS), Healthcare, Consumer Goods, Travel and Transportation, and Others), and Regional Forecast, 2024-2032

Report Format: PDF | Latest Update: Mar, 2025 | Published Date: Apr, 2024 | Report ID: FBI103100 | Status : Published
  1. Introduction
    1. Definition, By Segment
    2. Research Methodology/Approach
    3. Data Sources
  2. Executive Summary
  3. Market Dynamics
    1. Macro and Micro Economic Indicators
    2. Drivers, Restraints, Opportunities and Trends
  4. Competition Landscape
    1. Business Strategies Adopted by Key Players
    2. Consolidated SWOT Analysis of Key Players
    3. Global Email Marketing Software Key Players Market Share Insights and Analysis, 2023
  5. Global Email Marketing Software Market Size Estimates and Forecasts, By Segments, 2019-2032
    1. Key Findings
    2. By Channel (USD)
      1. B2B
      2. B2C
    3. By Deployment (USD)
      1. Cloud-based
      2. On-premise
    4. By Enterprise Size (USD)
      1. SMEs
      2. Large Enterprises
    5. By Application (USD)
      1. Email Lead Generation
      2. Sales Reporting
      3. Customer Management
      4. Template Management
      5. Reporting and Analytics
      6. Others (Web Forms, Event Triggered Mail, Push Notifications)
    6. By Industry (USD)
      1. Banking, Finance, Security and Insurance (BFSI)
      2. IT and Telecommunications
      3. Retail
      4. Information Technology Enabled Service (ITeS)
      5. Healthcare
      6. Consumer Goods
      7. Travel and Transportation
      8. Others (Media and Entertainment, Education, Government)
    7. By Region (USD)
      1. North America
      2. Latin America
      3. Europe
      4. Middle East & Africa
      5. Asia Pacific
  6. North America Email Marketing Software Market Size Estimates and Forecasts, By Segments, 2019-2032
    1. Key Findings
    2. By Channel (USD)
      1. B2B
      2. B2C
    3. By Deployment (USD)
      1. Cloud-based
      2. On-premise
    4. By Enterprise Size (USD)
      1. SMEs
      2. Large Enterprises
    5. By Application (USD)
      1. Email Lead Generation
      2. Sales Reporting
      3. Customer Management
      4. Template Management
      5. Reporting and Analytics
      6. Others (Web Forms, Event Triggered Mail, Push Notifications)
    6. By Industry (USD)
      1. Banking, Finance, Security and Insurance (BFSI)
      2. IT and Telecommunications
      3. Retail
      4. Information Technology Enabled Service (ITeS)
      5. Healthcare
      6. Consumer Goods
      7. Travel and Transportation
      8. Others (Media and Entertainment, Education, Government)
    7. By Country (USD)
      1. United States
        1. By Application
      2. Canada
        1. By Application
  7. Latin America Email Marketing Software Market Size Estimates and Forecasts, By Segments, 2019-2032
    1. By Channel (USD)
      1. B2B
      2. B2C
    2. By Deployment (USD)
      1. Cloud-based
      2. On-premise
    3. By Enterprise Size (USD)
      1. SMEs
      2. Large Enterprises
    4. By Application (USD)
      1. Email Lead Generation
      2. Sales Reporting
      3. Customer Management
      4. Template Management
      5. Reporting and Analytics
      6. Others (Web Forms, Event Triggered Mail, Push Notifications)
    5. By Industry (USD)
      1. Banking, Finance, Security and Insurance (BFSI)
      2. IT and Telecommunications
      3. Retail
      4. Information Technology Enabled Service (ITeS)
      5. Healthcare
      6. Consumer Goods
      7. Travel and Transportation
      8. Others (Media and Entertainment, Education, Government)
    6. By Country (USD)
      1. Brazil
        1. By Application
      2. Mexico
        1. By Application
      3. Rest of Latin America
  8. Europe Email Marketing Software Market Size Estimates and Forecasts, By Segments, 2019-2032
    1. Key Findings
    2. By Channel (USD)
      1. B2B
      2. B2C
    3. By Deployment (USD)
      1. Cloud-based
      2. On-premise
    4. By Enterprise Size (USD)
      1. SMEs
      2. Large Enterprises
    5. By Application (USD)
      1. Email Lead Generation
      2. Sales Reporting
      3. Customer Management
      4. Template Management
      5. Reporting and Analytics
      6. Others (Web Forms, Event Triggered Mail, Push Notifications)
    6. By Industry (USD)
      1. Banking, Finance, Security and Insurance (BFSI)
      2. IT and Telecommunications
      3. Retail
      4. Information Technology Enabled Service (ITeS)
      5. Healthcare
      6. Consumer Goods
      7. Travel and Transportation
      8. Others (Media and Entertainment, Education, Government)
    7. By Country (USD)
      1. United Kingdom
        1. By Application
      2. Germany
        1. By Application
      3. France
        1. By Application
      4. Rest of Europe
  9. Middle East & Africa Email Marketing Software Market Size Estimates and Forecasts, By Segments, 2019-2032
    1. Key Findings
    2. By Channel (USD)
      1. B2B
      2. B2C
    3. By Deployment (USD)
      1. On-premise
      2. Cloud
      3. Hybrid
    4. By Enterprise Size (USD)
      1. SMEs
      2. Large Enterprises
    5. By Technology (USD)
      1. Interactive Voice Response (IVR)
      2. Optical Character Recognition (OCR)
      3. Text Analytics
      4. Speech Analytics
      5. Classification and Categorization
      6. Pattern and Image Recognition
      7. Others (Auto Coding, Professional services)
    6. By Industry (USD)
      1. Healthcare
      2. Retail
      3. High Tech and Telecom
      4. BFSI
      5. Automotive & Transportation
      6. Advertising & Media
      7. Manufacturing
      8. Others (Government, Energy & Power)
    7. By Country (USD)
      1. GCC
        1. By Application
      2. South Africa
        1. By Application
      3. Rest of MEA
  10. Asia Pacific Email Marketing Software Market Size Estimates and Forecasts, By Segments, 2019-2032
    1. Key Findings
    2. By Channel (USD)
      1. B2B
      2. B2C
    3. By Deployment (USD)
      1. Cloud-based
      2. On-premise
    4. By Enterprise Size (USD)
      1. SMEs
      2. Large Enterprises
    5. By Application (USD)
      1. Email Lead Generation
      2. Sales Reporting
      3. Customer Management
      4. Template Management
      5. Reporting and Analytics
      6. Others (Web Forms, Event Triggered Mail, Push Notifications)
    6. By Industry (USD)
      1. Banking, Finance, Security and Insurance (BFSI)
      2. IT and Telecommunications
      3. Retail
      4. Information Technology Enabled Service (ITeS)
      5. Healthcare
      6. Consumer Goods
      7. Travel and Transportation
      8. Others (Media and Entertainment, Education, Government)
    7. By Country (USD)
      1. China
        1. By Application
      2. India
        1. By Application
      3. Japan
        1. By Application
      4. Southeast Asia
        1. By Application
      5. Rest of Asia Pacific
  11. Company Profiles for Top 10 Players (Based on data availability in public domain and/or on paid databases)
    1. Oracle Corporation
      1. Overview
        1. Key Management
        2. Headquarters
        3. Offerings/Business Segments
      2. Key Details (Key details are consolidated data and not product/service specific)
        1. Employee Size
        2. Past and Current Revenue
        3. Geographical Share
        4. Business Segment Share
        5. Recent Developments
    2. Salesforce, Inc.
      1. Overview
        1. Key Management
        2. Headquarters
        3. Offerings/Business Segments
      2. Key Details (Key details are consolidated data and not product/service specific)
        1. Employee Size
        2. Past and Current Revenue
        3. Geographical Share
        4. Business Segment Share
        5. Recent Developments
    3. HubSpot, Inc.
      1. Overview
        1. Key Management
        2. Headquarters
        3. Offerings/Business Segments
      2. Key Details (Key details are consolidated data and not product/service specific)
        1. Employee Size
        2. Past and Current Revenue
        3. Geographical Share
        4. Business Segment Share
        5. Recent Developments
    4. Campaign Monitor
      1. Overview
        1. Key Management
        2. Headquarters
        3. Offerings/Business Segments
      2. Key Details (Key details are consolidated data and not product/service specific)
        1. Employee Size
        2. Past and Current Revenue
        3. Geographical Share
        4. Business Segment Share
        5. Recent Developments
    5. Constant Contact, Inc.
      1. Overview
        1. Key Management
        2. Headquarters
        3. Offerings/Business Segments
      2. Key Details (Key details are consolidated data and not product/service specific)
        1. Employee Size
        2. Past and Current Revenue
        3. Geographical Share
        4. Business Segment Share
        5. Recent Developments
    6. Klaviyo
      1. Overview
        1. Key Management
        2. Headquarters
        3. Offerings/Business Segments
      2. Key Details (Key details are consolidated data and not product/service specific)
        1. Employee Size
        2. Past and Current Revenue
        3. Geographical Share
        4. Business Segment Share
        5. Recent Developments
    7. Jivox Corporation
      1. Overview
        1. Key Management
        2. Headquarters
        3. Offerings/Business Segments
      2. Key Details (Key details are consolidated data and not product/service specific)
        1. Employee Size
        2. Past and Current Revenue
        3. Geographical Share
        4. Business Segment Share
        5. Recent Developments
    8. Benchmark Internet Group, LLC
      1. Overview
        1. Key Management
        2. Headquarters
        3. Offerings/Business Segments
      2. Key Details (Key details are consolidated data and not product/service specific)
        1. Employee Size
        2. Past and Current Revenue
        3. Geographical Share
        4. Business Segment Share
        5. Recent Developments
    9. Mailjet
      1. Overview
        1. Key Management
        2. Headquarters
        3. Offerings/Business Segments
      2. Key Details (Key details are consolidated data and not product/service specific)
        1. Employee Size
        2. Past and Current Revenue
        3. Geographical Share
        4. Business Segment Share
        5. Recent Developments
    10. Mailchimp
      1. Overview
        1. Key Management
        2. Headquarters
        3. Offerings/Business Segments
      2. Key Details (Key details are consolidated data and not product/service specific)
        1. Employee Size
        2. Past and Current Revenue
        3. Geographical Share
        4. Business Segment Share
        5. Recent Developments
  12. Key Takeaways

List of Tables:

Table 1: Global Email Marketing Software Market Size Estimates and Forecasts, YoY Growth Rate, 2019 – 2032

Table 2: Global Email Marketing Software Market Size Estimates and Forecasts, By Channel, 2019 – 2032

Table 3: Global Email Marketing Software Market Size Estimates and Forecasts, By Deployment, 2019 – 2032

Table 4: Global Email Marketing Software Market Size Estimates and Forecasts, By Enterprise Size 2019 – 2032

Table 5: Global Email Marketing Software Market Size Estimates and Forecasts, By Application, 2019 – 2032

Table 6: Global Email Marketing Software Market Size Estimates and Forecasts, By Industry 2019 – 2032

Table 7: Global Email Marketing Software Market Size Estimates and Forecasts, By Region, 2019 – 2032

Table 8: North America Email Marketing Software Market Size Estimates and Forecasts, 2019 – 2032

Table 9: North America Email Marketing Software Market Size Estimates and Forecasts, By Channel, 2019 – 2032

Table 10: North America Email Marketing Software Market Size Estimates and Forecasts, By Deployment, 2019 – 2032

Table 11: North America Email Marketing Software Market Size Estimates and Forecasts, By Enterprise Size, 2019 – 2032

Table 12: North America Email Marketing Software Market Size Estimates and Forecasts, By Application, 2019 – 2032

Table 13: North America Email Marketing Software Market Size Estimates and Forecasts, By Industry, 2019 – 2032

Table 14: North America Email Marketing Software Market Size Estimates and Forecasts, By Country, 2019 – 2032

Table 15: U.S. Email Marketing Software Market Size Estimates and Forecasts, By Application, 2019 – 2032

Table 16: Canada Email Marketing Software Market Size Estimates and Forecasts, By Application, 2019 – 2032

Table 17: Latin America Email Marketing Software Market Size Estimates and Forecasts, 2019 – 2032

Table 18: Latin America Email Marketing Software Market Size Estimates and Forecasts, By Channel, 2019 – 2032

Table 19: Latin America Email Marketing Software Market Size Estimates and Forecasts, By Deployment, 2019 – 2032

Table 20: Latin America Email Marketing Software Market Size Estimates and Forecasts, By Enterprise Size, 2019 – 2032

Table 21: Latin America Email Marketing Software Market Size Estimates and Forecasts, By Application, 2019 – 2032

Table 22: Latin America Email Marketing Software Market Size Estimates and Forecasts, By Industry, 2019 – 2032

Table 23: Latin America Email Marketing Software Market Size Estimates and Forecasts, By Country, 2019 – 2032

Table 24: Brazil Email Marketing Software Market Size Estimates and Forecasts, By Application, 2019 – 2032

Table 25: Mexico Email Marketing Software Market Size Estimates and Forecasts, By Application, 2019 – 2032

Table 26: Europe Email Marketing Software Market Size Estimates and Forecasts, 2019 – 2032

Table 27: Europe Email Marketing Software Market Size Estimates and Forecasts, By Channel, 2019 – 2032

Table 28: Europe Email Marketing Software Market Size Estimates and Forecasts, By Deployment, 2019 – 2032

Table 29: Europe Email Marketing Software Market Size Estimates and Forecasts, By Enterprise Size 2019 – 2032

Table 30: Europe Email Marketing Software Market Size Estimates and Forecasts, By Application, 2019 – 2032

Table 31: Europe Email Marketing Software Market Size Estimates and Forecasts, By Industry 2019 – 2032

Table 32: Europe Email Marketing Software Market Size Estimates and Forecasts, By Country, 2019 – 2032

Table 33: United Kingdom Email Marketing Software Market Size Estimates and Forecasts, By Application, 2019 – 2032

Table 34: Germany Email Marketing Software Market Size Estimates and Forecasts, By Application, 2019 – 2032

Table 35: France Email Marketing Software Market Size Estimates and Forecasts, By Application, 2019 – 2032

Table 36: Middle East and Africa Email Marketing Software Market Size Estimates and Forecasts, 2019 – 2032

Table 37: Middle East and Africa Email Marketing Software Market Size Estimates and Forecasts, By Channel, 2019 – 2032

Table 38: Middle East and Africa Email Marketing Software Market Size Estimates and Forecasts, By Deployment, 2019 – 2032

Table 39: Middle East and Africa Email Marketing Software Market Size Estimates and Forecasts, By Enterprise Size 2019 – 2032

Table 40: Middle East and Africa Email Marketing Software Market Size Estimates and Forecasts, By Application, 2019 – 2032

Table 41: Middle East and Africa Email Marketing Software Market Size Estimates and Forecasts, By Industry 2019 – 2032

Table 42: Middle East and Africa Email Marketing Software Market Size Estimates and Forecasts, By Country, 2019 – 2032

Table 43: GCC Email Marketing Software Market Size Estimates and Forecasts, By Application, 2019 – 2032

Table 44: South Africa GCC Email Marketing Software Market Size Estimates and Forecasts, By Application, 2019 – 2032

Table 45: Asia Pacific Email Marketing Software Market Size Estimates and Forecasts, 2019 – 2032

Table 46: Asia Pacific Email Marketing Software Market Size Estimates and Forecasts, By Channel, 2019 – 2032

Table 47: Asia Pacific Email Marketing Software Market Size Estimates and Forecasts, By Deployment, 2019 – 2032

Table 48: Asia Pacific Email Marketing Software Market Size Estimates and Forecasts, By Enterprise Size 2019 – 2032

Table 49: Asia Pacific Email Marketing Software Market Size Estimates and Forecasts, By Application, 2019 – 2032

Table 50: Asia Pacific Email Marketing Software Market Size Estimates and Forecasts, By Industry 2019 – 2032

Table 51: Asia Pacific Email Marketing Software Market Size Estimates and Forecasts, By Country, 2019 – 2032

Table 52: China Email Marketing Software Market Size Estimates and Forecasts, By Application, 2019 – 2032

Table 53: India Email Marketing Software Market Size Estimates and Forecasts, By Application, 2019 – 2032

Table 54: Japan Email Marketing Software Market Size Estimates and Forecasts, By Application, 2019 – 2032

Table 55: Southeast Asia Email Marketing Software Market Size Estimates and Forecasts, By Application, 2019 – 2032

List of Figures:

Figure 1: Global Email Marketing Software Market Revenue Share Split (%), By Channel, 2023 and 2032

Figure 2: Global Email Marketing Software Market Revenue Share Split (%), By Deployment 2023 and 2032

Figure 3: Global Email Marketing Software Market Revenue Share Split (%), By Enterprise Size, 2023 and 2032

Figure 4: Global Email Marketing Software Market Revenue Share Split (%), By Application, 2023 and 2032

Figure 5: Global Email Marketing Software Market Revenue Share Split (%), By Industry, 2023 and 2032

Figure 6: Global Email Marketing Software Market Revenue Share Split (%), By Region, 2023 and 2032

Figure 7: North America Email Marketing Software Market Revenue Share Split (%), By Channel, 2023 and 2032

Figure 8: North America Email Marketing Software Market Revenue Share Split (%), By Deployment, 2023 and 2032

Figure 9: North America Email Marketing Software Market Revenue Share Split (%), By Enterprise Size, 2023 and 2032

Figure 10: North America Email Marketing Software Market Revenue Share Split (%), By Application, 2023 and 2032

Figure 11: North America Email Marketing Software Market Revenue Share Split (%), By Industry, 2023 and 2032

Figure 12: North America Email Marketing Software Market Revenue Share Split (%), By Country, 2023 and 2032

Figure 13: Latin America Email Marketing Software Market Revenue Share Split (%), By Channel, 2023 and 2032

Figure 14: Latin America Email Marketing Software Market Revenue Share Split (%), By Deployment, 2023 and 2032

Figure 15: Latin America Email Marketing Software Market Revenue Share Split (%), By Enterprise Size, 2023 and 2032

Figure 16: Latin America Email Marketing Software Market Revenue Share Split (%), By Application, 2023 and 2032

Figure 17: Latin America Email Marketing Software Market Revenue Share Split (%), By Industry, 2023 and 2032

Figure 18: Latin America Email Marketing Software Market Revenue Share Split (%), By Country, 2023 and 2032

Figure 19: Europe Email Marketing Software Market Revenue Share Split (%), By Channel, 2023 and 2032

Figure 20: Europe Email Marketing Software Market Revenue Share Split (%), By Deployment, 2023 and 2032

Figure 21: Europe Email Marketing Software Market Revenue Share Split (%), By Enterprise Size, 2023 and 2032

Figure 22: Europe Email Marketing Software Market Revenue Share Split (%), By Application, 2023 and 2032

Figure 23: Europe Email Marketing Software Market Revenue Share Split (%), By Industry, 2023 and 2032

Figure 24: Europe Email Marketing Software Market Revenue Share Split (%), By Country, 2023 and 2032

Figure 25: Middle East and Africa Marketing Software Market Revenue Share Split (%), By Channel, 2023 and 2032

Figure 26: Middle East and Africa Email Marketing Software Market Revenue Share Split (%), By Deployment, 2023 and 2032

Figure 27: Middle East and Africa Email Marketing Software Market Revenue Share Split (%), By Enterprise Size, 2023 and 2032

Figure 28: Middle East and Africa Email Marketing Software Market Revenue Share Split (%), By Application, 2023 and 2032

Figure 29: Middle East and Africa Email Marketing Software Market Revenue Share Split (%), By Industry, 2023 and 2032

Figure 30: Middle East and Africa Email Marketing Software Market Revenue Share Split (%), By Country, 2023 and 2032

Figure 31: Asia Pacific Marketing Software Market Revenue Share Split (%), By Channel, 2023 and 2032

Figure 32: Asia Pacific Email Marketing Software Market Revenue Share Split (%), By Deployment, 2023 and 2032

Figure 33: Asia Pacific Email Marketing Software Market Revenue Share Split (%), By Enterprise Size, 2023 and 2032

Figure 34: Asia Pacific Email Marketing Software Market Revenue Share Split (%), By Application, 2023 and 2032

Figure 35: Asia Pacific Email Marketing Software Market Revenue Share Split (%), By Industry, 2023 and 2032

Figure 36: Asia Pacific Email Marketing Software Market Revenue Share Split (%), By Country, 2023 and 2032

Figure 37: Global Email Marketing Software Key Players' Market Share/Ranking (%), 2023
  • Global
  • 2023
  • 2019-2022
  • 170
  • PRICE
  • $ 4850
    $ 5850
    $ 6850
    Buy Now

Information & Technology Clients