Smart Baby Monitor Market Size, Share & Industry Analysis, By Product (Audio &Video, Tracking devices), By Connectivity (Wired, Wireless), By Distribution Channel (Online, Offline) and Regional Forecast, 2024-2032

The Smart Baby Monitor Market is a rapidly growing segment within the broader baby care products and consumer electronics industries. Smart Baby Monitor is a device that helps parents to monitor their baby and give alert to any changes that happen to their babies. The benefits which help to flourish the demand of the product include wireless connectivity, ability to record and room temperature checker. Due to its ability to connect the device wirelessly through wifi or the internet, users can monitor and check on their babies from almost any location which makes parents reduce the level of stress they have over their babies. Furthermore, due to its ability to record the babies' activity parents can now come back from their work and check on how their baby is doing at the end of the day. Additionally, room temperature checker is one of the important features of Smart Baby Monitor as it has the ability to check whether the room is too hot or too cold for a baby. Therefore, wireless connectivity, ability to record, and room temperature checker features are some of the major propelling factors which boost the growth of the market.

Moreover, the innovative used of motion and sound sensors in baby monitor also act as one of the strengthening factors for the growth of the market. Since it gives an alert to the user when the baby is crying or showing unusual activities.

Companies like Samsung, Dorel, Motorola, Philips, Owlet Baby Care, and others are working hard to come up with better features by focusing on user friend and simplicity so that it will be easier for the users to use all of its features act as a strengthen force the growth of the market.

The rising growth of employed parents acts as one of the propelling factor for the growth of the market. Due to the increase in the growth of the world’s economy more jobs are generated in almost every industry type which leads to more male and female workers and thus result to propel the growth of the market. Moreover, due to the weak immune system of babies safety concern of the health of babies is increasing, which act as one of the supporting factor for the growth of the market.

The innovative use of night vision technology in smart baby monitor act as one of the main supporting factor for the growth of the market. This innovation gives parents the ability to monitor their babies remotely from the rooms even at dark.

However, the decline of birth rate due to change in culture and lifestyle act as one of the restraining factor for the growth of the smart baby monitor industry.

Key Players Covered:

• Angelcare Monitors Inc.


• LOREX Technology Inc.


• VTech Holdings Ltd.


• ShenZhen Foscam Intelligent Technology Co


• Samsung Electronics Co. Ltd.


• Dorel Industries Inc. 


• iBaby Labs, Inc.

These players are concentrating more on the creation of products which could make the life of parents easier so as to drive more demand for the product.

Regional Analysis:

Geographically, the global smart baby monitor industry is segmented into North America, Europe, Asia Pacific, South America, and Middle & East and Africa.

North America is the major revenue contributor and is anticipated to continue its dominance during the coming years. Some of the contributing factors which foster the growth of the market in this region are quick adoption of new technology, rise in dual-income due to high employment rate, adoption of female empowerment which leads to more female workers, are some of the factors which flourish the growth of the market in this region. According to the US Department of Labor, almost 47% of the United States' working population are females.

The Asia Pacific region is considered to be the second dominating region and some of the contributing factors include the rise in manufacturing industries leads to growth of economy, the advancement of technology contributes to increasing adoption of the product, large population result to rise in birth rate and others act as a flourishing factors for the growth of the product. According to UNFPA, the Asia Pacific population is considered to be 4.3 billion which is 60% of the worlds’ population. 

Smart Baby Monitor Market Segmentation Analysis

By Product 

On the basis of product, the global smart baby monitor market is segmented into audio & video and tracking devices. The audio & video segment is expected to hold a major share owing to attract more parents with baby as it gives the ability to eye and hear the baby from a remote location.

By Connectivity 

On the basis of connectivity, the market is fragmented into wired and wireless. Wireless is anticipated to be the larger fragment due to its capability to connect to wifi and the internet parents can monitor their babies at any time and place.

By Distribution Channel 

Furthermore, based on the distribution channel, the global smart baby monitor market is divided into online and offline. The offline distribution channel is considered to be the larger segment as compared to online distribution channels due to the penetrative growth of hypermarkets and supermarkets which are focusing on generating good customer service and loyal customers.

Key Industry Developments

• In Feburary  2016, Mattel declared the acquisition of Sproutling, a manufacturer of smart monitors for babies.


• In January 2019, BT announced the launch of voice-controlled Smart Baby Monitor with Google and Alexa Assistant