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Automotive daytime running light DRL is a vital component of the vehicle lighting system. The DRLs are mainly used to increase the visibility at daytime as well as enhance safety, comfort and give a stylish appearance to the vehicles. The integration of DRLs in vehicles also reduces the number of road accidents in daytime. They include signalling and lighting devices situated in the front, sides, and rear of a vehicle. The DRLs are automatically switched on when the vehicle is in a motion. Various countries across the globe have made it mandatory to install DRLs in vehicles to curb the rising fatalities and enhance the safety of passengers and driver. Moreover, the rapid technological advancement in the automotive industry is propelling the automotive daytime running light market. This development has changed the preference of the consumers from traditional lights to more efficient, durable and trendy HID (High Intensity Discharge) and LED (Light Emitting Diode) lights. Furthermore, the increasing production and sales of automobiles and also the rising demand for electric vehicles is ultimately creating high demand for daytime running lights across the world.
The OEM companies are developing DIY DRL kits for the consumers to install it by themselves. These kits are cost effective and also easy to install. For instance, Philips has developed DIY DRL kits to ease the installation process. Also, the rise in the sales and production of automobiles across the globe is driving the automotive daytime running light market at a faster pace. However, the high cost of LED lights may restrain the growth of the global market in the forecast period.
Key Market Driver -
The introduction of the DIY DRL kits and rise in sales of vehicles are expected to drive the growth of the market in the forecast period.
Key Market Restraint -
High cost of LED lights may hinder the growth of the market
Globally, the automotive daytime running light market is segmented by type, by application type and by geographic coverage. The type is further segmented into traditional lighting, LED lighting and other lightings. The LED lighting segment holds the largest share in the global market owing to the rapid adoption of advanced technology by the automotive industry. The daytime running lights are equipped with the latest technology built LED lights which are used in vehicles to provide enhanced road safety more visibility while driving, and avoid road accidents. The LED lights have various advantages over traditional lights such as low voltage, high durability, zero UV emission, and have flexible designs. Also, they help in reducing the carbon dioxide emission and energy consumption by emitting less heat. The OEMs are working towards developing the organic LEDs or OLED which protects are anti-glare, and are suitable for vehicle’s tail light, interior lighting as well as signal lights. The application type segment is further divided into passenger cars and commercial vehicles. The passenger cars segment hold the largest share of the global market and is expected to maintain its dominant position during the forecast period. The rise in the urbanization, high demographic growth, improvement in the standard of living, developing road infrastructures, and rise in the disposable income of people are the foremost reasons for the high growth rate of sales and production of vehicles across the globe. Also, the increasing safety concerns coupled with the rising demand for technologically advanced features and systems are expected to propel the automotive daytime running lights market in passenger car segment.
Major players operating in the global automotive daytime running light market include Valeo SA, KOITO MANUFACTURING CO., LTD., TANLEY ELECTRIC CO., LTD., Marelli Holdings Co., Ltd., HELLA GmbH & Co. KGaA, ZIZALA Lichtsysteme, and ICHIKOH INDUSTRIES, LTD. among others.
Geographically, the automotive daytime running light market is segmented into North America, Europe, Asia Pacific, and the rest of the world. Asia Pacific holds the maximum share of the global market. Rise in the income level of people coupled with high rate of population, increasing urbanization, and improving standard of living are the primary factors for the high volume of sales and production of vehicles in this region. Also, the rising demand of consumers for enhanced safety, comfort and trendy exterior design in vehicles is encouraging the automotive industry to adopt advanced technology to develop safety as well as modish features in vehicles. Moreover, the government has also made it mandatory for the automotive industry to integrate daytime running lights in vehicles to reduce the road accidents as well as ensure safety of roads and occupants. All these factors are fuelling the growth of the automotive daytime running light market in this region
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