Construction of Hotels and Resorts and Proclivity for Home Textile Products: A Guide to Products Offered by Top 10 Cotton Towel Brands

The demand for cotton towel globally is increasing due to the increasing need for towels from different end users, including fitness clubs, hotels, and hospitals. Now-a-days there is a high demand for towel, which are particularly designed for various users. The demand for towels is also rising across the global because of the high demand for customized home textile products, further drives the industry growth.

There is a rise in the current textile industry because of the awareness among consumers related to the appearance of their homes. There is a rise in resort and hotel construction in many developing countries, such as China, India, and Brazil.

According to Fortune Business Insights™, the global market for cotton towel could be worth USD 7.24 billion by 2032, recording a CAGR of 6.18% over 2024-2032. The market was valued at USD 4.25 billion in 2023 and is set to hit the valuation of USD 4.48 billion in 2024.

Fortune Business Insights™ Presents The Top 10 Cotton Towel Brands

1. Welspun India Ltd.

Welspun India Ltd. is based in Mumbai, Maharashtra, India and is known for producing home textiles. The company, established in 1985, provides its customers with a diverse range of home textile products, including bed linens, cotton towels, carpets, and bathing accessories. Welspun has a strong presence globally having production facilities and distribution networks across many nations globally, such as the U.S. and Saudi Arabia.

July 2022 – Welspun India Ltd. introduced a limited edition of sustainable and premium cotton towels on the occasion of 100-year celebration of the tennis tournament Wimbledon at Centre Court. The company has been producing towels for Wimbledon via its brand Christy for over a decade.

2. Trident Group

India, Punjab-based Trident Group is a company that specializes in home textiles, paper, yarn, and chemicals. The company was founded in 1990 and offers a diverse product portfolio of home textiles, including bedsheets, upholstery fabrics, and towels. The company has a large customer base and has a presence in more than 100 nations globally along with a network of dominating institutional clients and retail brands.

March 2023 – Trident Group added new jacquard looms, which the company uses to produce products for expanding its operations. This new expansion will help the company to increase its opportunities in the bath towels business.

3. 1888 Mills, LLC

1888 Mills, LLC is a Georgia, U.S.-based production company that offers bedding, towels, and other home textiles. The company is serving various customers, such as hospitality chains, retail brands, and institutional clients and has a large presence across Europe, North America, and Asia Pacific.

September 2021 – 1888 Mills, LLC and Hello Bello, a U.S.-based company that provides products for kids, to develop a new product line, such as bath towels for kids.

4. Springs Global

Springs Global is a multi-national company and some of the top cotton towel brands that manufacture and distribute home textile products. The company also offers bath rugs, bedding, and towels to the commercial and residential end-users. The company operates production facilities across nations, such as the U.S., Brazil, and Mexico, enhancing the advanced technology and sustainable practices for high product quality and environmental responsibility.

5. Sunvim Group Co., Ltd.

Sunvim Group Co., Ltd. is a textile production company based in Nantong, China. The company was founded in 1987 and has become one of the leading supplier of home textile products, such as towels, decorative fabrics, and bedding. The facilities of the company include over 3,000 weaving, dyeing, printing, and finishing machines, and it also has a productivity of more than 45,000 tons of towels and around 2000 patterns per annum.

6. Loftex Australia

Macquarie Park, Australia-based Loftex Australia is a textile manufacturer that specializes in towels. The company was founded in 1980, and the products are available in more than 30 nations globally, such as Japan, Australia, Canada, and the U.S. The products of the company are processed sustainably and does not contain any harmful substances. The company’s towels are produced using 100% Australian cotton. The distribution network of the company includes Target, retail partners, David Jones, Pillowtalk, Spotlight, Myer, Aldi, Rebel, and Bigw.

7. Red Land Cotton

Red Land Cotton is a linen company based in the U.S. offering bath towels and bed sheets. The company’s products are produced using premium home grown cotton in the Southern region of the U.S. The products are manufactured without any harmful chemicals affecting the environment and are available via both offline and online distribution channels.

For instance, in 2021, Red Land Cotton invested around YSD 1.5 million in its growth efforts that involves the opening of a manufacturing facility and distribution centre of 25,000-square-foot.

8. Venus Group

Venus Group is a company that manufacture textile and is based in California, the U.S. The company has a vertical manufacturing systems, which includes cut-and-sew capabilities and advanced equipment. Venus Group provides a large range of towels, such as bar towels, surgical towels, golf towels, pool towels, and bath towels and also an employee strength of 600 employees.

9. Nandan Terry Ltd

India-based Nandan Terry Ltd comes under some of the top cotton towel brands and is a part of Chiripal Group. The production facility of the company is located in Gujarat and has a capacity of manufacturing 25 million pieces of towels annually. Nandan Terry Ltd offers different types of products, such as dobby towels, jacquard towels, pool towels, and beach towels. The distribution of the company includes Walmart, Biglots, Walmart India, Reliance Retail, TJX, Trent Westside, and Ross Stores.

10. Christy Textiles

Christry Textiles is a towel producing company, which is based in Tamil Nadu, India. The company offers different towels, such as hand towels, face towels, beach towels, golf towels, pool towels, and modal towels. The company is a Global Organic Textile Standard (GOTS) India and operates a production facility in India. The company offers products to different industries, including hotel chains, hospitals, government organizations, and sports organizations.

Future Growth in the Cotton Towel Industry Globally

The preference of the consumers is expected to change in the future as per their shifting demand for different patterns. There is a great potential for various top cotton towel brands to produce towels of different designs because of the changing buying behavior of the consumers for more premium and comfortable products. There is great future of the industry as there is a growing attention of the young generation and high-income consumers toward the online shopping of both essential and non-essential products globally.