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The global breast pump market size was valued at USD 1.98 billion in 2024. The market is projected to grow from USD 2.14 billion in 2025 to USD 3.77 billion by 2032, exhibiting a CAGR of 8.4% during the forecast period.
A breast pump is a medical device lactating women to extract milk from their breasts. Several types of devices are offered by major manufacturers, including manual, electric, battery-operated, and wearable pumps. Companies in the market are focused on consistent innovation to improve their product portfolio with new and proficient product offerings, such as wearable and double electric pumps, aimed at providing better outcomes for lactating women. Similarly, these companies are working to enhance product awareness in the market through various collaborations across the globe. Some of the major players operating in the global market include Medela, Chiaro Technology Ltd., Willow, among others.
The market growth is credited to the rising demand for advanced products, such as wearable and double electric pumps, driven by the growing birth rate and the surging women's employment rate worldwide. The surge in consciousness concerning women's health devices in developing and developed nations propels market growth. Moreover, increased funding and investments by market players in research and development contributes to the global market growth.
Rising Number of Working Women Population to Increase the Adoption of Breast Pump
The rising attainment of womens and girls education has contributed to the growing number of working women globally over the last few years. The increase in women's employment is further resulting in a rising demand for these devices among working mothers in developed and emerging countries.
The rising use of these products among working women with hectic work schedules in developed and emerging countries is a key factor driving market growth. These devices allow mothers to store breast milk and conveniently feed their babies, aligning with the demands of their busy lifestyles.
Various benefits associated with these devices, such as accessibility, portability, and convenience of carrying pumped milk in a bottle in advance for comfortable feeding, are expected to increase the adoption of these devices in the near future. Moreover, it is also helpful for mothers who have undergone breast surgery and cannot nurse their babies directly.
Furthermore, the introduction of wearable pumps by market players has further increased adoption among working women due to their portability features, allowing women to multitask.
Such developments in these pumps and the rising women's employment rate are expected to reflect a positive global breast pump market growth trajectory over the forecast period.
Rapid Launch of Breast Pumps to Propel Market Growth
The growing demand for breast pumps is driving increased efforts by market players to develop and introduce technologically advanced products with enhanced features to support adoption.
Rising initiatives by companies and government bodies to increase awareness regarding the benefits and availability of these devices are expected to boost adoption among working women.
Furthermore, companies operating in the market have increased their focus on developing and launching advanced pumps for lactating women.
Moreover, the increasing clinical research on these devices is expected to drive significant advancements in product development and innovations, supporting strong growth in the market in future.
Such development and launches of these devices by manufacturers are expected to increase product adoption, thereby propelling market growth during the forecast period.
Association of Adverse Effects with Breast Pumps to Hinder Market Growth
There are certain limitations associated with the use of breast pumps among women, which can hamper the adoption of these devices in the market. Some potential adverse effects include pain, soreness, injuries, and infections, which can discourage women form using these devices in the market. The other side effects can include nipple damage, painful engorgement of breasts, and risk of contamination of bottles and milk.
These devices can harm the growth of the baby as bottle feeding can decay the baby's teeth, reduce the nutritional quality of breast milk, and increase the chances of milk contamination.
Such potential adverse effects associated with these products are expected to limit the growth of the market in the near future.
Growing Awareness on Breastfeeding and Rising Support from Healthcare Organizations to Create Favorable Market Opportunities
The rising awareness and support for breastfeeding is one of the significant opportunities for manufacturers to develop patient-centric breast pump devices. The rising collaborations and focus of healthcare organizations, companies, and others to create awareness regarding the benefits of breastfeeding for a growing child are expected to spur the market opportunity for breast pump manufacturers.
High Cost of Devices
The rising technological advancements in the devices by manufacturers have also increased their cost, posing a challenge to customers in low- and middle-income countries, including China, India, and Brazil. The high cost of these devices can deter adoption, especially among cost-sensitive populations.
Along with this, the lack of reimbursement coverage for these devices in emerging countries further hinders their adoption .
Regulatory Issues and Standards
The lack of regulatory standardization for pumps globally and the rising number of product recalls are crucial factors that affects customer loyalty and trust, thereby hindering the adoption of these products in the market.
Lack of Product Awareness in Emerging Countries
Limited awareness regarding the devices, including their usability, and convenience, along with the advanced technologies integrated into these devices, remains a significant barrier to market growth in emerging countries such as India, Brazil, and Southeast Asian countries.
Technological Advancements in Breast Pumps
The growing adoption of these devices among women is driving manufacturers to focus on developing and introducing innovative products with the latest technology. One notable advancement is the availability of wearable pumps, which offers hands-free usability, making them more convenient for working mothers.
Additionally, the rising focus of companies on integrating artificial intelligence, machine learning, and mobile apps for tracking pumping sessions and other meterics. These innovations are shaping major trends in the industry.
Rising Use of Eco-friendly and Sustainable Materials
The rising importance of sustainability in baby products for improving longevity and imparting minimal health risks to babies and mothers is one of the crucial trends followed in the industry. There are several players operating in the market that are adopting sustainable materials for the manufacturing of these pumps.
Growth of Online Sales Channels
The rising focus of companies to increase the accessibility and availability of products to customers, along with the growing use of smartphones and online platforms for shopping, is resulting in the increasing adoption of online sales channels.
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The impact of COVID-19 resulted in a low demand for breast pumps in 2020. This was attributed to the increase in direct breastfeeding during the pandemic, leading to a decline in the adoption of these devices.
Other prominent factors that negatively affected market growth included the decline in the number of maternity services and breastfeeding support services, manufacturing and supply chain issues, and the preference for direct breastfeeding over pumping. These challenges hindered the demand for these devices in the market on a global level.
However, in 2021, the market began to recover, with companies reporting increased revenues due to an increase in product adoption. The rising product awareness and the resumption of normal healthcare services contributed to this demand, setting the stage for sustained market growth during the forecast period.
In 2022, the market returned to pre-pandemic levels and is expected to grow during the forecast period due to the rising awareness about pumps, technologically advanced product launches, and growth in women's employment rates.
Non-wearable Segment Held a Major Market Share due to Rapid Introduction of Advanced Automatic Pumps
Based on type, the market is segmented into wearable and non-wearable.
In 2024, the non-wearable segment held the largest market share and is predicted to grow at the highest CAGR during the forecast period. The benefits of these devices, such as stronger suction power, the ability to express more breast milk, and reduced time for the process are major factors supporting the growth of the segment.
Furthermore, the growing number of working women and increasing launches of advanced automatic pumps, such as silent wearable pumps, are anticipated to propel the segment in the forecast timeframe.
The introduction of such advanced automatic pumps is expected to strengthen the growth of the segment during the forecast period.
The wearable segment is expected to grow at a substantial CAGR during the forecast timeframe. The shifting preference of women toward wearable pumps owing to their mobility, convenience, and user-friendly features are some of the major factors supporting the growth of the segment.
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Consumer Grade Segment Held a Major Market Share due to the Increasing Adoption of Portable Pumps
Based on application, the market is segmented into hospital grade and consumer grade.
The consumer grade segment accounted for the highest market share in 2024 and is anticipated to grow at the highest CAGR during the forecast period. The segment’s dominance is due to the increasing demand for portable devices coupled with increasing launches of advanced pumps. Furthermore, the growing focus of market players to expand their footprint in the market through campaigns is expected to boost the growth of the consumer grade segment.
The hospital grade segment is predicted to grow at a substantial CAGR during the forecast period. The growth is attributed to the increasing issues related to milk lactation among women combined with surging launches of these devices by market players in developed and developing countries.
Growing Adoption of Pumps Among the Women for Homecare Use Led to the Dominance of the Homecare Settings Segment
Based on end-users, the market is segmented into hospitals, maternity clinics, homecare settings, and others.
The homecare settings segment dominated the market in 2024. The increased convenience of using these devices at home and the growing focus of companies to develop and introduce innovative products for homecare settings are some of the important factors contributing to the growth of the segment.
The hospital segment is expected to grow during the forecast period attributable to the rising childbirths in hospitals, which is increasing the demand for hospital-grade pumps for mothers.
The maternity clinics and other segments are projected to grow at a nominal growth rate. The rising preference for maternity clinics owing to customized care and tailored solutions that enhance healthcare quality, is a major factor contributing to the growth of the segment.
Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa.
North America Breast Pump Market Size, 2023 (USD Billion)
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North America dominated the market in 2024 and the market size stood at USD 0.89 billion in 2024 and is anticipated to expand at a moderate CAGR during the forecast period. The growth is due to the quick introduction of wearable pumps, the growing adoption of electric pumps, the well-established healthcare infrastructure, and the introduction of advanced products by leading players.
The U.S. dominated the North America market in 2024, supported by its developed healthcare infrastructure, along with improved reimbursement scenarios for devices, including breast pumps. Additionally, the growing number of product launches in the country by the companies is another factor boosting the adoption.
Europe is projected to expand at a substantial CAGR during the forecast period. The growth is due to the growing population of working women coupled with surging demand for advanced products. Furthermore, the surging number of campaigns by companies to enhance awareness of the product are contributing to market growth.
The Asia Pacific breast pump market is expected to grow at the highest CAGR during the forecast period. The rising disposable income in emerging countries, including India, China, and others, along with growing awareness regarding the benefits of these devices among mothers and working women, are some of the crucial factors helping the growth of the market. Furthermore, the increasing focus of key companies on establishing their presence in the region by launching new products are expected to boost the market during the forecast period.
Markets in Latin America and the Middle East & Africa regions are expected to expand at a lower CAGR in comparison with other regions during the forecast period. Growth in these regions is attributable to factors such as campaigns by non-profit organization and market players for women's health, the increasing number of births, improved healthcare infrastructure in emerging economies, and the increasing adoption of these devices.
Presentation of Advanced Electric Products by Companies to Reinforce their Market Position
The market is consolidated, with a signififcant market share held by key companies operating such as Medela AG, Koninklijke Philips N.V., and Pigeon Corporation. In 2024, these three companies together accounted for a major breast pump market share.
Medela AG's has maintained its strong market position with its hospital-grade products, which continue to perform well even amidst the introduction of competiting products. The highest share of the company is due to its robust product portfolio and ongoing emphasis on new advanced launches.
Koninklijke Philips N.V. and Pigeon Corporation are focusing of these companies to expand their product portfolio and customer base through strategic mergers and acquisitions has bolstered their market shares.
Additional companies including Momcozy, Chiaro Technology Ltd., Willow, and others are also contributing to market growth. The increasing efforts of these companies to develop and introduce technologically advanced products in the market to cater to the rising demand has contributed to their growing market shares.
The market is expected to grow at a nominal growth rate of 8.4% during the forecast period. Untapped markets in emerging countries, including India, Brazil, and Mexico, present lucrative opportunities for companies to increase their market share and foster the growth of the market globally.
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The research report provides a detailed competitive landscape. The report provides information related to key industry developments and new product launches. In addition, the report includes the global market analysis for the period 2019-2032, along with the assessment of the impact of COVID-19 on the market. Moreover, it covers the market dynamics such as market drivers, restraints, opportunities, and trends shaping the industry.
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Study Period | 2019-2032 | ||
Base Year | 2024 | ||
Forecast Period | 2025-2032 | ||
Historical Period | 2019-2023 | ||
Unit | Value (USD billion) | ||
Growth Rate | CAGR of 8.4% from 2025-2032 | ||
Segmentation | By Type, Application, End User, and Region | ||
By Type | · Wearable · Non-wearable | ||
By Application | · Hospital Grade - Manual - Automatic · Consumer Grade - Manual - Automatic | ||
By End User | · Hospitals · Maternity Clinics · Homecare Settings · Others | ||
By Geography | · North America (By Type, By Application, By End User, By Country) - U.S. - Canada · Europe (By Type, By Application, By End User, By Country/Sub-region) - Germany - U.K. - France - Italy - Spain - Scandinavia - Rest of Europe · Asia Pacific (By Type, By Application, By End User, By Country/Sub-region) - China - Japan - India - Australia - Southeast Asia - Rest of Asia Pacific · Latin America (By Type, By Application, By End User, By Country/Sub-region) - Brazil - Mexico - Rest of Latin America · Middle East & Africa (By Type, By Application, By End User, By Country/Sub-region) - South Africa - GCC - Rest of Middle East & Africa |
Fortune Business Insights says that the global market stood at USD 1.82 billion in 2023 and is expected to reach USD 3.74 billion by 2032.
The market is expected to expand at a CAGR of 8.4% during the forecast period (2024-2032).
The consumer grade segment is set to lead the market by application.
The increasing introduction of advanced pumps, rising population of working women, and growing awareness of womens health devices are expected to drive the market growth.
Medela AG, Koninklijke Philips N.V., and Pigeon Corporation are the top players in the market.
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