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Car care products are high-quality chemicals that are used for better gloss, longevity, and shine of vehicles. Car care products majorly avoid and fix damages such as scratches to maintain the external look and take care of the vehicle's visual appeal. Several products such as polishes, waxes, tire cleaners, paint protection products, glass cleaners, and rim protectors are available in the market which are used for car care services. It also takes care of interior cleanliness and provides an aesthetic feel to the vehicle interior.
The increased concerns related to cleanliness, restoration of old cars, and increased sales of used cars are expected to drive market growth. Additionally, the increased sales of luxury cars and electric vehicles, which require regular care to maintain the premium look and feel of the vehicle, will drive the demand for car care products. However, the regulations pertaining to car wash and car care services and the increase in cleaning equipment prices are expected to hamper the market growth.
Key Market Driver -
The increased concerns related cleanliness , restoration of old cars and increased sales of used cars are expected to drive the market growth.
Key Market Restraint -
the regulations pertaining to car wash and car care services and the increase in the prices of cleaning equipment are expected to hamper the market growth.
The global cars care product market is segmented by product type, packaging volume type, application, and geography. Based on product type, the market is further sub-segmented into car cleaning products, car polish, car wax, wheel and tire care products, glass cleaners, interior care products, and others. The car cleaning products accounted for the largest market share in 2020. The wide usage of detergent and shampoo for cleaning the exterior of the cars and increased demand for clean and aesthetic interiors are some of the major factors driving the growth of the segment. Additionally, the increased demand for waterless dry wash due to environmental concerns will further influence the growth of the segment. Based on packaging volume type, the market is segmented into less than 250ml, 251-500ml, 501-999ml, 1L-5L, and above 5L. The 1-5L segment is expected to dominate the market during the forecast period. The growth in the trend of professional car washing and implementation of 1-5L packaging volume for commercial as well as passenger vehicles are expected to drive the growth of the segment. Based on application, the market is segmented into interior and exterior. The interior segment held the largest market share in 2020. The products such as plastic and rubber cleaner, interior trim, plastic, glass cleaner, dashboard cleaners, and interior car polish are some of the major car care products used to clean and maintain the hygiene inside the cars. They keep the car virus-free, and these products maintain the aesthetics of the car, which is one of the major factors driving the growth of the segment.
Major players operating in the global car care product market include Adolf Wurth Group, Mafra S.P.A., Cartec B.V, 3M; Sonax GmbH, Chemical Guys, Tetrosyl Ltd; Liqui Moly GmbH, and Turtle Wax, among others.
Geographically, the global car care product market is segmented into North America, Europe, Asia Pacific, and the rest of the world. North America held the largest share of the market in 2020. The increased awareness regarding vehicle maintenance and rising sales of electric vehicles in the region are some of the major factors driving the growth of the market. Additionally, the increase in demand for luxury cars and the utilization of mini trucks are anticipated to drive market growth. Europe is expected to hold the second-largest share of the market. The increasing trend of restoring old cars and maintaining the new ones from dirt and viruses will drive the growth of the market. Asia-Pacific is expected to exhibit rapid growth during the forecast period. The increase in sales of passenger vehicles in developing countries such as India and China, with the presence of major automotive market players in the region such as Tata, Toyota, and Suzuki, are expected to boost the market growth. Moreover, the increased disposable income in the developing countries and rise in cleanliness concerns are expected to propel the market growth.
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