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A catalog management system contains product information and lists it in a structured manner, which allows customers to understand product features and benefits. It provides comprehensive data on product features and functionalities such as sizes and prices. It is used to manage the product information in a structured manner, which helps customers and channel partners to get insights on product features.
Higher penetration of smartphones has resulted in increased adoption of social media, mobile applications, and other user engagement channels such as e-commerce and retail with these platforms. Thus, these factors have positively impacted the growth of the catalog management system. The rising demand for catalog management from different industrial sectors to minimize operational expenses and modernize selling procedures is a prominent factor projected to determine the catalog management systems market growth.
Further, the increasing affordability of catalog management software is projected to determine the expansion of the catalog management system market. Also, the rising development of integrated systems for better marketing and selling services and products is accelerating demand.
Several sectors, such as e-commerce, retail, telecom, media, and entertainment, have undergone a digital shift due to the pandemic. Moreover, by capturing and uploading data and representing it as per customer demands, these systems provide a summary of the products in a network. They even provide a quick overview with a snapshot of products and services in a channel.
The services allow authentication, enhancement, and expansion of data in actual-time as well as automating the formation of catalogs with data from several sources so that the accessibility of products can be better quality and restructured merchandise can be circulated faster over channels. Thus, this makes it favorable for organizations to adopt the technology.
The demand for catalog management systems is estimated to increase after the COVID-19 pandemic as small & medium and large enterprises are predicted to progressively transfer their IT infrastructure to cloud-based networks to enhance and develop business set-ups.
The report will cover the following key insights:
With the growing demand for smartphones and other data-application devices in the digital age, providing customers the exact products at the right time becomes a challenge for IT service providers. It is stimulating for service providers to develop, handle, and monetize information offers proficiently. A catalog management system assists in revenue-making opportunities, minimize time-to-market (TTM), provide Quality of Experience (QoE), preserve a cost-effective subscriber base, ease churn, and increase brand loyalty.
For instance, Ericsson Catalog Manager enables users to quickly launch and qualify new offerings with modest user experience and initiative service, product and resource catalog abilities, offering vital catalog features such as graphical designer tool, centralized catalog, and accessible run-time access, amongst others.
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The catalog management system market is divided into five regions, North America, the Middle East and Africa, South America, Asia Pacific, and Europe.
The Asia Pacific region is expected to be the fastest-expanding region in the catalog management systems market after North America. Globalization, digitization, fast economic developments, and the rising adoption of cloud network services are the driving factors for the Asia Pacific catalog management systems market.
Asia Pacific is powered by rise in the acceptance of catalog management services by several small and medium enterprises in the region. The development of the e-commerce segment in the region is also driving the catalog management market.
For instance, according to India Brand Equity Foundation, the Indian e-commerce segment is estimated to rise by 21.5%. By 2030, it is projected that India's e-commerce segment will be value at USD 350 billion.
The distribution of the catalog management system market by region is as follows:
The report includes key players such as IBM, Oracle, SAS, Salsify, ServiceNow, Broadcom, Amdocs, Zycus, Proactis, Fujitsu, Ericsson, Coupa Softwar, GEP, Comarch, SunTech, Vinculum, eJeeva, Plytix, Sellercloud, Hansen Technologies, nChannel, Sales Layer, and Contalog.
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In September 2022, Amberoon announced that Statum KPI SaaS application is available for purchase on the IBM Cloud Catalog. It will develop compliance, performance enrichment, and secrecy controlling solutions for credit unions and credit banks. They are made accessible as incorporated billing facilities with IBM Cloud Catalog that allows customers to set up a service request. IBM enabled financial service offers to examine the solution in catalog and presented the service catalog platform to Amberoon Statum.
In April 2022, Edgistify partnered with Eunimart, an e-commerce contentment platform and an e-commerce enabler, to provide businesses with hyper-local delivery in India. Eunimart incorporated with Edgistify's warehouses and leverage their network to provide merchants entrance to hyper-local delivery. A flexible e-commerce involvement for retailers result from the agreement among Edgistify and Eunimart. They have access to all, from last minute delivery to accomplishment, inventory management, catalog management, and warehousing.
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