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The global CBD gummies market is primarily driven by rising awareness about the medicinal properties of CBD in regions such as Europe and North America. Consumption of CBD gummies potentially relives anxiety, pain, inflammation, and depression, which is expected to boost the market growth. Furthermore, the increasing legalization of CBD in several countries such as U.S. is likely to escalate the market.
With the growing demand of healthy confectioneries, the awareness about health benefits of CBD gummies is also increasing. The leading players are continually introducing innovative products to meet the growing demand. In addition, the product innovation and packaging-related modification are expected to play a pivotal role in boosting the sales of gummies and are projected to grow at the fastest rate during the forecast period.
The onset of euphoric "high" effect by CBD gummies takes one to two hours, but the effect lasts longer than that resulting from inhaling smoke or vapor. The increasing disposable income coupled with the lasting effect of gummies over smoking is also escalating the market.
The CBD gummies market has seen a dramatic surge after the COVID-19 pandemic. The trend of stockpiling of products among consumers has been steadily increasing since the crisis. The outbreak has led to increase in anxiety, mental health, and insomnia, because of this the CBD products have been shown to be effective in reducing stress levels, thereby increasing the demand of CBD gummies significantly. In addition, the efficiency of e-commerce channels to provide contactless delivery have plummeted the sales of the product, which is further expanding the consumer base of the market.
The report will cover the following key insights:
The low concentration segment is expected to hold major share as it is most popular among first time users as they prefer to avoid any side effects. After Therapeutic Goods Administration (TGA) pursued a safety evaluation of the CBD products, the health authorities of Australia are making CBD at low concentration available in low dosages. Thus, the demand of CBD gummies with low concentration is expected to increase in the coming years.
The offline segment is expected to witness significant growth owing to opening of several dispensaries of CBD products. With the growing consumer demand for CBD gummies, the market players are opening new stores to provide convenient access to quality and legal CBD edibles, thereby contributing to the growth of this segment. However, the online segment is positively impacted after the pandemic because of closure of brick and mortar stores which is significantly effecting the growth of online segment.
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The North America region is expected to exhibit stellar growth owing to the growing legalization of recreational cannabis which includes CBD gummies as well. The gluten-free, sugar-free, vegan, and organic gummies made from non-GMO hemp plants are providing further opportunity to the market across the region to grow significantly.
The report will include the profiles of key players such as Charlotte's Web, Inc., CV Sciences, Inc., Aurora cannabis, CBD Capital Group, PotNetwork Holdings Inc., Sunday Scaries, Global Widget Llc, Heavenly Rx Ltd., Premium Jane, Village Farms International, Inc., and others.
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