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The collagen supplements market is primarily driven by health benefits associated with the consumption of collagen supplements. The protein is responsible for skin elasticity, healthy joints, increased metabolism, and protects cardiovascular health. In addition, the rise of diseases such as osteoporosis and other inflammatory bone diseases has encouraged people to consume special dietary supplements to keep themselves agile, which is further aiding to the growth of collagen supplements industry.
With the increasing awareness of collagen benefits among consumers, market players of the industry have also started making strategies to launch new products and to expand their product portfolio in all the regions. Key players are increasing their investment in R & D activities to meet the constant demand for skin care collagen supplements and introducing the latest product lines to gain a competitive advantage.
The health and wellness collagen supplements market observed a steady growth amid pandemic, the lockdown led to a change in buying habits of consumer. The sales of vitamin and dietary supplements saw a positive effect, with a strong focus on immunity. The leading players of collagen supplement also gained rapid momentum during the period due to consumer’s growing focus on maintaining mental and physical well-being.
The report will cover the following key insights:
Bovine segment is likely to exhibit major growth, owing to its several potential benefits including, relief from osteoporosis and osteoarthritis symptoms as well as improved skin health. Bovine collagen supplements are safe and easy to include in diet and can also be incorporated into various food products.
Gummies segment is expected to witness significant growth, owing to its pleasant taste. In developed economies, where the majority of the adult are working-class with busier lifestyles and higher purchasing power, faster and easier way to intake the required supplements is desired, which is boosting the sales of gummies.
Pharmacy segment is predicted to hold the major share as consumers trust these channels for purchasing any kind of medication or supplement. Independent pharmacists have advantages in selling vitamins and dietary supplements, as they know the basic biochemical concepts of the product. The consumer is more inclined towards this channel as they validate the product information through healthcare professional in pharmacies, which is further driving the growth of the segment.
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North America is expected to witness major growth, owing to growing demand for collagen supplements from sports industry and presence of high-end manufacturing capabilities in the region. The product has been shown as a nutritional solution that supports athletes' strong and flexible tendons and ligaments, contributing to high performance and training. Furthermore, the collagen supplements industry is growing rapidly because of increase in clinical trials that indicates the beneficial effect of collagen supplements.
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