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The adoption of dogs as pets in many households around the world is increasing the demand for dog grooming products. Most people consider their dogs as one of their family members so this results in the willingness to spend more money on the grooming of dogs. Furthermore, the growing popularity of dog shows where they are competing against each other based on their skills and beauty also helps to create more demand for the products. Moreover, the escalating number of people who live alone especially in cities tend to have dogs as a pet of choice to give them company.
Moreover, children find fun to play with dogs due to which most of the parents adopt them as their pet for their children and grooming kit is one of the mandatory kits which they often buy. Likewise, the growing popularity of pet grooming stores where pets are taken by their owners to be wash, groom, and decorate generates more needs.
Key Market Driver -
The increasing adoption of pets across the world act as one of the major driving factor for the market growth.
Key Market Restraint -
The lesser awareness of the grooming products act as a restraining factor for the market growth.
The rising adoption of pets especially a dog is now growing at a very fast pace and also due to globalization dogs which are present only in one country is now available in different part across the globe for instance, Siberian Husky is a unique type of a dog breed originated in Russia is now available anywhere across the world, this is acting as one of the major driving factor for the market growth. Additionally, the developing popularity of trained dogs who are helping people with disability also boost the adoption of dogs which is propelling its necessity. According to the data released by the American Pet Product Association National Pet Owners Survey, 4 percent of the dogs are estimated to take training classes. Furthermore, the use of dogs by police and military for their operations gives rise to the increasing need which helps to increase the supply of the product. Moreover, there is an escalating demand for the product from pet shelters around the globe who are sheltering stray dogs or lost pets. Dog grooming products include several health benefits such as prevention against diseases, maintain a skin healthier, give a better smell and others also act as a driving factor for the increase in consumption of the product.
However, lack of awareness regarding the grooming products of dogs especially for people living in rural areas acts as a hampering factor for the market growth.
World For Pets, Earthbath, Himalaya Herbal Healthcare, Groomer's Choice, Coastal Pet Products, Resco, Petco Animal Supplies, Rosewood Pet Products, Rolf C. Hagen Inc., and others are the key players which are operating in this market.
The global dog grooming market is segmented into type and distribution channels.
On the basis of type, the market is divided into the shampoo, comb& brush, clippers &scissors, and others. The shampoo segment is anticipated to hold the major share due to its ability to kill germs, prevent the dogs from diseases, maintain hygiene, give fragrance to the dog and others.
By Distribution Channel, the market is fragmented into e-commerce, and retail store. Retail store is expected to be the larger market on the account of the existence of a wide variety of products, presence a salesman to consult to, giving the ability to explore a variety of choices, and the ability to exchange or return the product in a quicker as compared to e-commerce.
Geographically, the global market is segmented into North America, Europe, Asia Pacific, and Middle East & Africa.
North America is projected to be the dominating region during the forecast period of 2020-2027. The dog owners in this region assist to generate more needs as they are more conscious of the health and well-being of their dogs. Furthermore, the growing use of dogs for helping the blind, the elderly, and people with other forms of physical incapacities create more traction of the product. According to the data published by the Population Reference Bureau, in 2018, there is an estimation of 52 million people who are at the age of 65 years and above in the United States. Moreover, due to high standard of living more people wants a unique breed of dogs from different part of the globe and this help to increase the consumption of the product as there is a rise in the dog population.
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Asia Pacific is projected to show significant growth during the coming years. Due to the increasing growth of the economy, more people are owning dogs as pets and this is creating more demand for the product. Due to urbanization, there is an increase in the number of single- household especially in urban areas and most of this house owner wants a companion and dogs are mostly the number one choice of a pet which act as a fostering factor for the market growth.
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