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Flower pots are widely used in the porches and gardens to create a pleasurable and attractive atmosphere in the surroundings. Evolving necessities of the gardening and flowering coupled with rising income of the global population, give rise to the flower pot market. Flowers pots are widely used in the decoration services in many households and offices, marriage ceremonies, rising decoration services give rise to the flower pot market. Newly introduced designs and styles of the flower pots, along with its efficient material durability, attracts people to buy them and give rise to the flower pot market. Innovative soil technologies help farmers in the effective utilization of soil during the crop production process and further encourage the farmers to plant the number of crops, which in turn gives rise to the demand for crop pots.
Increasing awareness of environmental concerns helps to adopt greener practices among society; this gives rise to the use of flower pots. The abundance of various raw materials such as steel, ceramic, clay, wood helps flower pot manufacturers to design flower pots and helps to supply the flower pot industry. Cost-effective manufacturing and lightweight design of the pots by key industry players flourish the global flower pot market. Evolving necessities of home gardening for organic and chemical-free fruits and vegetables gives rise to the use of more flower pots and flourishes flower pot market.
Rising housing sector act as a key driver, which in turn fuels the demand for the gardens for home yards and ultimately drives the growth of the flower pot market. According to the United Nations Organisation (UNO), worldwide, 440 Million of affordable houses are expected to be needed in 2025. The increasing need for home air freshness across the globe due to improper air condition.
Improper waste management among households, along with uncertain environmental conditions, produces necessities for the fresh air atmosphere in the rooms and surroundings. Plants are widely kept in the room or outside to maintain fresh air conditions in the surroundings; this helps to fuel the demand for flower pots. Rising the Horticulture and nursery industry helps in demand generation of the more number of flower pots and drives the flower pot market. In addition to this, efficient marketing strategies help key players in the flower pot market to target the customers effectively and drives the flower pot market. Evolving internet marketing technology helps to provide customized marketing solutions to businesses. However, Government regulations in manufacturing the plastic related products impacts in the production of plastic pots and negatively affects the flowerpot market.
Key Market Driver -
Increasing residential housing needs is expected to fuel the growth of flower pot market.
Key Market Restraint -
Governmental regulations on the utilization of plastics is expected to hinder the growth of flower pot market.
Based on geography, the global flower pot industry is segmented into regions such as North America, Europe, Asia Pacific, South America, Middle East, and Africa.
Europe region is expected to own the major share of the global flower pot industry due to the long presence of the gardening culture with a larger number of the population working in the gardening business in Europe. According to, in the UK, out of 27 Million peoples, 40% of the population is engaged in urban gardening activities. In Addition to this, Spain is expected to dominate the European gardening industry with the majority of the green surface area in Barcelona city. According to the US Department of Interior (DOI), in 2015, Barcelona has an average green surface area per capita of 17.62 Sq. m. which represents 60% of the cities green surface.
Asia Pacific region is expected to grow at a faster rate for the global flower pot industry owing to the increasing governmental focus on the tourism sector. Gardening activities are largely used in many tourist spots to maintain the fresh ambiance and to attract tourists. According to World Tourism Organisation (UNWTO), in 2019, Asia Pacific represents fastest-growing wellness tourism market with wellness trips jumped 33% in the last two decades with the majority of countries included are China, India, Malaysia, The Philippines, Vietnam, and Indonesia clocked more than 20% annual gain.
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Based on the product type, flower pots can be categorized into terracotta, plastic, wood, stone, and others such as steel and ceramic. The terracotta segment is expected to hold the major share of the global flower pot industry owing to the porous nature of the terracotta material which allows air and water to flows through the walls of the pot that prevents soil disease and root rotting. Additionally, they are made up of naturally available substances such as clay that avoids the use of plastics that hampers the growth of flower plant and they are lightweight as compared to stone pots and cheaper than steel pots.
By application, the flower pot industry is segmented into commercial and residential purposes. The residential segment is anticipated to hold a major share of the global flower pot industry due to the rising awareness and trend of gardening among households as compared to commercial places.
Based on the distribution channel, global flower pot industry is segmented into offline and online channel of distribution; Offline segment is projected to own the major share of the global flower pot market due to the large spread of plant nurseries and retail stores across the globe which provides easy availability to the peoples to purchase the flower pots
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