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The Germany dashboard camera market is projected to grow at a CAGR of 21.0% during the forecast period. The country held a market share of 16.18% in the global market in 2022.
Germany has seen a significant rise in the installation of dashboard cameras in passenger cars. The growing demand for passenger cars, increasing customer safety concerns, supportive government norms for using dashcams, rapid adoption of Advanced Driver-Assistance Systems (ADAS), and availability of cost-effective sensors and parking cameras are some of the factors driving the Germany’s market growth.
Furthermore, in May 2018, Germany passed a law that accepted dashboard camera recordings as evidence in court in cases of vehicle thefts or accidents. The law still says that public footage from dashcams must have personal imagery, license plates, and obscured or blurred faces to protect privacy.
Growing Demand for AI-powered Dual Channel Dashcams & Video Telematics Solutions
The demand for dual-channel dashboard cameras that can record front and rear footage is growing rapidly in Germany. Such advanced cameras are equipped with features such as full HD video recording, cloud synchronization, drowsiness monitoring, forward collision warning, and GPS route optimization.
Dashboard cameras are embedded with vehicle telematics solutions and share remote diagnostics data with operators. This enables efficient fleet management, work hour calculations, driver health state monitoring, accident prevention & monitoring, and virtual training. Companies are leveraging AI and IoT solutions to launch advanced dashcams to increase vehicular safety.
For instance, in July 2021, Fleet Complete, one of Europe's leading global fleet telematics providers, launched Vision 2.0, a fleet dash camera solution. Vision 2.0 includes a dual-facing camera with ADAS and artificial intelligence (AI) processing. It has onboard LTE connectivity and a driver monitoring system for optimal in-cabin safety coverage.
It is ideal for companies looking to increase the safety level of staff on the road and to avoid potentially fraudulent insurance claims in a collision if the driver is not at fault.
Growing Demand for Passenger Cars and the Presence of Major OEMs will Surge Demand for Dashboard Cameras in Germany
As per the German Association of Automotive Industry (VDA), December 2022 saw an output of 253,700 passenger car units produced, up 2% y-o-y, higher than in the corresponding month of 2021. However, the sale is 26% lower than in the pre-COVID-19 year of 2019.
Moreover, Germany is the hub of major automobile manufacturers, including BMW, Volkswagen, and Audi, among others, who have achieved economies of scale and are producing devices at a lower cost in high quantities. All these major players are launching dashboard cameras to assist in critical road situations. For instance, in April 2021, BMW launched a drive recorder designed to double the onboard support with vast app usage possibilities. The drive recorder also provides 360-degree video around the vehicle.
Rising Security Concerns May Restrain Market Growth
The car manufacturers share the data collected from various camera sensors fitted on their vehicles with third-party companies to enhance the user experience. For instance, BMW shares the data collected from dashcams with the mapping software company HERE, which utilizes this data for creating a range of services for connected vehicles. Although this sounds beneficial to the end-user, the appropriate data handling by such third-party companies may sometimes lead to severe cyberattacks.
In terms of the competitive landscape, the market depicts the presence of established and emerging market players. Aptiv held a considerable Germany dashboard camera market share in 2022. Aptiv PLC designs, manufactures, and sells vehicle components worldwide. The company provides electrical, electronic, and safety technology solutions to the automotive and commercial vehicle markets.
It also offers advanced vehicle safety systems, including sensing & perception systems, an ECU, vehicle connectivity systems, these cameras, application software, and autonomous driving technologies. It is operational in 44 countries with 124 manufacturing facilities and 12 major technical centers worldwide.
Some of the other companies with a strong foothold in the Germany market include OSRAM GmbH, IMAGO Technologies GmbH, Audi, Bosch, Continental AG, Aptiv, Valeo, Volkswagen, and Koninklijke Philips N.V. All these companies are focusing on new product launches to widen their market share and customer base. For instance, in January 2023, Bosch launched a security dashboard camera primarily designed for ride-share drivers. The device includes an interior and exterior camera and a lighting element on the front to let drivers & riders know the service is active. Such strategic moves are expected to strengthen the company's market presence further.
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This market research report provides a detailed analysis of the market. The report offers an automotive application type market analysis and focuses on key aspects such as leading companies, product/service types, and leading product applications. Besides, the report offers insights into the market trends and highlights key industry developments. In addition to the factors above, the report encompasses several factors that contributed to the market's growth in recent years.
ATTRIBUTE | DETAILS |
Study Period | 2019-2030 |
Base Year | 2022 |
Estimated Year | 2023 |
Forecast Period | 2023-2030 |
Historical Period | 2019-2021 |
Growth Rate | CAGR of 21.0% from 2023 to 2030 |
Unit | Value (USD Billion) & Volume (Thousand Units) |
Segmentation | By Technology Type
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By Channel Type
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By Vehicle Type
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Growing at a CAGR of 21.0%, the market will show steady growth in the forecast period (2023-2030).
Increased government initiative for standard fitment of dashcam along with increasing sales of advanced vehicles are driving the growth in German market.
Bosch, Continental and Aptiv are the major players in the Germany Market.
Passenger car in the vehicle type segment dominated the market in 2022.
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