Bird Repellent Market Size, Share & COVID-19 Impact Analysis, By Type (Technology & Equivalent (Electrical Track, Laser Bird Control, Sound Bird Deterrents, Radar Bird Control, and Others) Chemical Repellents, and Others), End-Use Industry (Agriculture & Horticulture, Aviation, Architect & Construction, Food Processing, Gas & Oil Fields, and Others), and Regional Forecast, 2020-2032

The global bird repellent market size was USD 315.2 million in 2019 and is projected to reach USD 517.43 million by 2032, exhibiting a CAGR of 4.10% during the forecast period. North America dominated the bird repellent market with a market share of 39.57% in 2019.

Bird repellents are widely used to deter or eliminate undesirable birds without harming the birds, people, or other animals. Increasing economic losses in various industries such as agriculture, aviation, and construction due to bird infestation or dropping are predicted to contribute to the escalating demand for repellent products designed for birds which will further drive the global market of bird repellent in the forthcoming years. Growing awareness regarding the product amidst growers based out of developing countries is influencing the market growth positively. Moreover, the ongoing research and development activities for the production of new technology-equipped repellents is boosting the bird repellent market growth at present.

Declining Manufacturing Industry to Restrain Market During COVID-19

The spread of COVID-19 has affected the supply chain worldwide in various ways and, with the uncertainties allied with the pandemic’s nature and duration, the supply-chain problem is anticipated to continue. The spread of the coronavirus has increased concern regarding the disruption in the distribution and manufacturing of the products. The temporary limits on the aviation sector and the ban on international flights due to coronavirus are expected to disrupt the supply chain and demand for repellent products of birds.

The significant decrease in product sales due to covid-19 has affected the industry but, the adoption of novel solutions can help producers to rebuild their business. For instance, the development in the digital solution for product marketing and advertising can help companies to save costs and decrease the need for global travel. In addition, the rapid expansion of online retail, e-commerce, and other distribution channels amidst this pandemic has unlocked new opportunities for chemical and electrical repellent manufacturers.

LATEST TRENDS

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Growing Popularity of Organic Bird Repellents to Fuel Demand

Birds cause damage to agriculture and horticulture producers than any other industry. Therefore, the rising environmental concerns and health problems caused due to synthetic plant protection products have led to the high demand for sustainable solutions such as organic bird repellents and gels. The ongoing investment, followed by research and development activities for the production of varied organic repellent products is predicted to boost this market growth.

DRIVING FACTORS

Increasing Incidence of Bird Infestation to Spur Product Demand

Birds cause more damage to the agriculture industry than any other segment. Every year birds destroy various crops, causing major economic losses. For instance, according to New Zealand Plant Protection Society, every year nearly 87% of growers encounter a major yield loss due to bird infestation, and the extent of the damage in some cases is equal to 20% of the grower’s total production for that year. The increasing incidences of economic loss due to bird infestation and rising awareness regarding the bird repellent gels and liquids among farmers in developing countries are predicted to drive the global market.

The increased risk of disease transmission through bird fecal and lowering the aesthetic value of buildings due to bird droppings are some of the major factors driving the market. Moreover, the rising number of bird strikes, which is identified as a serious economic problem in the aviation industry, is expected to ensure the steady growth of the market.

Introduction of New Technology Equipped Bird Repellent to Support Market Growth

The increasing investment by prominent market players in the research and development of new technology equipped bird repellent products is anticipated to positively impact market growth. For instance, in January 2020, Kness Mfg. Co., Inc., one of the leading producers of pest control products, has introduced a new product i.e. Kniss Avine Away, which will help in deterring birds from nesting or congregating in unwanted places. The new product is a solar-powered bird repellent that has unique features to scare off unwanted birds. 

RESTRAINING FACTORS

Stringent Rules Regarding Chemical Bird Repellents to Dampen Growth

There are several bird repellents available at the retail market but the selection of suitable repellents is mainly dependent upon the legal implication and economic value of the particular product. In many developing economies, consumers prefer chemical bird repellent over technological solutions due to its cost-effectiveness. But, the region-specific rules and regulations regarding the usage of several chemical repellents such as Avitrol, Methyl Anthranilate, Methiocarb, and many others are predicted to restrict the growth of the market. Moreover, increasing preference for DIY bird repellent of scarer is anticipated to negatively affect the market growth.

SEGMENTATION

By Type Analysis

Technology & Equivalent Segment to hold the Major Share of the Market

The rising consumer inclination towards non-lethal and environmentally safe methods of bird scaring is driving the technology & equivalent segment. The increasing innovation in laser bird control products, especially low-power lasers that work under low light conditions is expected to be a favorable factor for the product’s demand. The bird spikes and sound bird deterrents are some of the most effective tools in bird control. They are widely recognized as the most effective and cheapest way of dispersing birds from airports. Moreover, the demand for bird nettings in residential and commercial applications is predicted to increase in the forthcoming years owing to their high efficiency in restraining birds from entering the area.

By End-use Industry Analysis

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Food Processing Industry to Witness Robust Growth in the Upcoming years

The agriculture and horticulture segment is anticipated to hold the larger chunk in the global market and the segment is anticipated to grow at a significant pace throughout the forecast period. The rising infestation of birds on major field crops such as soybean, rice, and many others is affecting the overall quality and quantity of the crops, which will boost the product demand among food growers. The food processing industry is predicted to grow at the highest CAGR in the upcoming years owing to the rising concerns among food manufacturers. Since bird infestation can cause serious health-related problems and bird dropping can cause damage to various equipment and property the demand for this repellent among food product manufacturers is expected to remain high in upcoming years.

Besides, Birds pose a real threat to aircraft, particularly in the area of the airport and in the neighborhood. The increasing number of flight operations combined with rising numbers of some hazardous bird species can lead to an upsurge in the number and frequency of bird-aircraft collisions. For instance, according to The Bird Strike Committee, in the United States, bird damage yearly causes USD 500 million of damage to aviation business and bird also has been a reason for 400 human deaths from bird-aircraft collisions. The above-mentioned factor is predicted to boost product demand from the aviation sector.

REGIONAL INSIGHTS

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North America is the largest market at present and it is anticipated to account for a significant proportion of the market during the forecast period. Bird damage has plagued plantations since the earliest times of cultivation and damage a significant yield in those plantations where birds select to forage. The increasing incidences of bird strikes are expected to drive the regional market in the forthcoming years. Moreover, the presence of several prominent players within the region such as Bird B Gone, Bird Gard LLC, and others along with the easy availability of their wide variety of products in the region is anticipated to be a favorable factor for market growth.

The demand for bird repellents is high in the Asian agriculture sector. The population-rise which is bound to create pressure on food security is anticipated to be more prominent in the region. Hence, the products are advertised as an economic, safe, and effective plant protection product to prevent yield damage or wastage. Field crops and fruits are witnessing greater utilization of these products to prevent yield losses in a possible eco-friendly manner.

Europe was the second leading market for these products in 2019. European starlings are attracted to grain and other food processing operations and they nest in gutters or other holes in buildings that cause property damage and several infectious diseases. This factor along with various other bird problems existent in the region is projected to propel the growth of the market in Europe.

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The increasing population of birds in South America, which are well adapted to live on crops, is causing serious damage to the overall yield quality and quantity. Henceforth, their population becomes the target of massive management or control efforts, which in turn, can drive the bird repellent industry share within the region.

KEY INDUSTRY PLAYERS

Development of Advanced and Cost-Effective Products by Giants to Boost Market Growth

Bird Repellents are small yet essential components of the modern pest management industry. Earlier the market was limited to physical (non-electrical) and chemical bird control products and devices. However, with increasing innovation in the sector market players are focusing on developing electrical and integrated bird deterrents to achieve an edge in the industry.

The global market structure is fragmented due to the presence of several players operating in the bird control products and services market across the globe. Bird B Gone Inc. is one of the prominent players with a diverse product portfolio and a huge global presence. The company is continuously making investments in the designing and launch of specialized novel products to serve its varied clientele base. For instance, in April 2020, Bird-B-Gone has announced the launch of its two new products, SpectrumV Holographic Bird Gel and Avian Block. The installation of these products is quite easy and both the products are ideal for PMPs who are trying to generate recurring revenue.

LIST OF KEY COMPANIES PROFILED:

• Bird B Gone, Inc. (California, United States)


• Bird Control Group (Delft, Netherlands)


• Birdstoppers.com (Illinois, United States)


• Bird X (Illinois, United States)


• Martley Electronics (Worcester, United Kingdom)


• Leaven Enterprises (Taipei, Taiwan)


• Bird Gard LLC. (Oregon, United States)


• Primetake Limited (Lincoln, United Kingdom)


• Bird Barrier America Inc. (California, United States)


• Rentokil Initial (Camberley, United Kingdom)

KEY INDUSTRY DEVELOPMENTS:

• In March 2020, Finland based company, Rani has announced the launch of its new bale wrap. A new pest-repellent bale wrap is designed to protect against rodent and bird attacks.


• In July 2018, U.S. based company Bird Deterrent Technologies introduced its new product, The Vulture Effigy, the most realistic predatory bird replica. The new product is highly cost-effective for cellular tower owners dealing with the problem of pest birds roosting.

REPORT COVERAGE

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The bird spikes provide qualitative and quantitative insights into the market and a detailed analysis of market size and growth rate for all possible segments in the market. Along with this, the market research report provides an elaborative analysis of the market dynamics and competitive landscape. Various key market insights provided in the report are the overview of related markets, recent industry developments such as mergers & acquisitions, the regulatory scenario in key countries, and key industry trends.

Report Scope & Segmentation