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The population health management market size was valued at USD 32.94 billion in 2023. The market is projected to grow from USD 36.98 billion in 2024 to USD 126.16 billion by 2032, exhibiting a CAGR of 16.6% during the forecast period.
Population health management provides a comprehensive, systematic approach to improving the health of an entire population through a healthcare database. It plays a crucial role in the healthcare system through accurate data collection, analysis, and decision-making to improve care delivery and overall outcomes. The growing efforts of companies operating in the market to cater to the rising demand among healthcare facilities with innovative solutions, product launches, strategic collaborations, and acquisitions are other major factors favoring the global market growth.
The COVID-19 pandemic negatively impacted the global population health management market. Patients postponed planned treatments, surgeries, and appointments during this period owing to lockdown restrictions. The prominent companies operating in the market witnessed a significant decline in their revenues due to decreased demand for these solutions among healthcare facilities, such as hospitals and clinics, among others.
Rising Initiatives by Governments and Healthcare Organizations
The increasing strategic initiatives by government bodies and healthcare organizations to improve the population health database and support the development of the national population health ecosystem is a trend witnessed by the market.
The growing demand among healthcare providers and payers for various digital health solutions, including population health management, among others, along with increasing awareness regarding their benefits, are expected to support the growing trend of increasing focus of government bodies and organizations to promote the adoption of software and services in the market.
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Increasing Demand for Value-based Care Among Patient Population to Boost Product Adoption
The rising prevalence of chronic conditions among the global population, along with growing awareness regarding digital health solutions, is increasing the demand for value-based care approaches among the patient population.
The benefits of Population Health Management (PHM) solutions, including streamlined tracking & care management, lower healthcare costs for organizations, and others, among healthcare facilities, are leading to mergers and acquisitions among market players to introduce innovative solutions to cater to the rising product demand.
The adoption of PHM solutions will enable healthcare providers to provide tailored interventions based on the specific needs and preferences of patients, which will improve the overall health outcomes and care provided to patients.
Limitations Pertaining to Data Security and Privacy to Hinder Adoption of Population Health Management Tools
The advantages associated with big data and digital tools can transform the healthcare industry. However, several countries, especially emerging countries, such as India, Brazil, and Nigeria, among others, are facing challenges in the adoption of these solutions owing to a lack of technical knowledge among the skilled force, breaches of data security, and privacy issues.
The increasing access to patient data and rising use of technology are resulting in growing exposure of healthcare facilities to more cyberattacks and data breaches.
These factors, coupled with uncertainty around the regulatory pathways for digital health tools and solutions, such as PHM, EHR, and others, are expected to hamper the adoption of these tools and solutions among healthcare providers, consequently hampering population health management market growth.
Rising Adoption of PHM Solutions Contributed to Dominance of Services Segment
Based on component, the market is segmented into software and services.
The services segment dominated the market owing to the increasing deployment of population health management services in various healthcare facilities, including hospitals, clinics, and others. The growing focus of companies on developing and introducing novel services in the market is another vital factor contributing to the growth of the segment.
The software segment is expected to grow during the forecast period. The increasing adoption of population health management software among healthcare facilities, researchers, and others, along with improving healthcare infrastructure in emerging countries, are some of the prominent factors leading to rising collaborations among healthcare providers with various PHS solution providers in the market. These factors are expected to spur the growth of the segment during the forecast period.
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Rising Benefits Associated With Cloud-based Platforms Helped Cloud Dominate Market
Based on platform, the market is divided into cloud-based and on-premises.
The cloud-based segment held the largest population health management market share in 2023. The benefits of cloud-based solutions, such as enhanced data security, improved healthcare services, and cost savings, among others, are increasing the popularity of cloud-based tools among healthcare providers, thus driving the growth of the segment.
The on-premises segment is expected to register considerable growth during the forecast period. The rising number of healthcare facilities in emerging countries, along with increasing healthcare infrastructure funding, among others, are fueling the integration of on-premises PHM solutions in healthcare facilities. The growing integration, along with an increasing number of product launches in the market, is anticipated to fuel the growth of the segment during the forecast period.
Increasing Number of Healthcare Facilities Resulted in Dominance of Healthcare Providers Segment
On the basis of end user, the market is segmented into healthcare providers, healthcare payers, and others.
The healthcare providers segment accounted for the largest market share in 2023. The rising number of healthcare facilities, including hospitals & ASCs, and clinics, among others, along with growing awareness regarding the benefits of value-based approaches and solutions among healthcare providers are increasing the adoption of these solutions among healthcare providers. This factor is bolstering the growth of the segment.
The healthcare payers and other segments are projected to grow during the forecast period. The growth of the segments is attributable to the increasing implementation of PHM software and solutions among healthcare payers and research facilities owing to the benefits of integrated data, efficiency, and others.
Based on geography, the market is segmented into North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa.
North America Population Health Management Market Size, 2023 (USD Billion)
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North America dominated the market in 2023 and was valued at USD 21.35 billion. The well developed healthcare infrastructure, along with the growing adoption of PHM solutions among healthcare facilities in the U.S. and Canada, are some of the main factors supporting the dominance of the region in the market. The increasing focus of companies in the region on collaborations to develop innovative solutions is another crucial factor fostering the growth of the region.
Europe is projected to grow during the forecast period. The growth of the region can be attributed to the growing focus of healthcare organizations, national authorities, and others on increasing the awareness and adoption of digital health tools, including PHM solutions, among the population.
Asia Pacific is projected to grow during the forecast period owing to the rising patient admissions in healthcare facilities, growing number of diagnoses and treatment rates in countries such as India, China, Australia, and others, and improving healthcare infrastructure among these countries. These factors are leading to the increasing adoption of PHM solutions among healthcare facilities in the region.
Similarly, Latin America and the Middle East & Africa are anticipated to grow during the forecast period. The growth can be attributed to factors, such as the growing number of healthcare facilities in countries, such as the UAE, Saudi Arabia, and others and increasing initiatives by market players and healthcare organizations to boost the adoption of PHM solutions for better value-based care.
Rising Focus of Companies On Collaborations and Introduction of Innovative Solutions Will Contribute to Market Growth
The global market consists of a large number of players with a wide range of products and solutions.
Veradigm LLC, MCKESSON CORPORATION, and IBM are some of the prominent players in the global market. The aim of these companies is to strengthen their product portfolio by launching innovative solutions and engaging in strategic mergers and acquisitions with companies and healthcare providers. These are some of the vital factors supporting the growth of these companies in the market.
Several other players, including Oracle, Health Catalyst Inc., and Epic Systems Corporation, among others, and emerging players are expected to boost the market growth during the forecast period. The robust efforts of these companies to increase their R&D funding for introducing innovative solutions to cater to the rising demand among the population are some of the important factors contributing to the growing brand presence of these companies in the global market.
The report provides a detailed market analysis. It focuses on key aspects, such as market size & market forecast, market segmentation based on component, platform, end user, and competitive landscape. It also gives an overview of the regulatory scenario, insights on service penetration, and analysis for significant companies.
Besides, the report offers insights into the latest market trends, market statistics, and key industry developments. In addition to the factors mentioned above, the report encompasses several factors that have contributed to the market's growth in recent years.
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ATTRIBUTE | DETAILS |
Study Period | 2019-2032 |
Base Year | 2023 |
Estimated Year | 2024 |
Forecast Period | 2024-2032 |
Historical Period | 2019-2022 |
Growth Rate | CAGR of 16.6% from 2024-2032 |
Unit | Value (USD billion) |
Segmentation | By Component
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By Platform
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By End User
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By Region
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Fortune Business Insights says that the global market was valued at USD 32.94 billion in 2023 and is projected to reach USD 126.16 billion by 2032.
The market is slated to exhibit a steady 16.6% CAGR during the forecast period.
By component, the services segment led the market in 2023.
The key driving factors of the market include the rising adoption of PHM software and solutions among healthcare facilities, increasing number of hospitals and clinics, and increasing R&D investments of companies.
Epic Systems Corporation, Veradigm, LLC, and eClinicalWorks are some of the major players operating in the market.
North America dominated the global market in 2023.
North America was valued at USD 21.35 billion in 2023.
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