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Lamination is the process of coating labels and stickers with a protective film against external damage. Label lamination allows for the addition of a protective film on the surface of the label. During transportation, lamination helps prevent the label from getting stained, scratched, or damaged. The growing transportation activities across the globe are boosting the demand for laminated labels, boosting the expansion of this market.
Laminated labels are vital in several end-use industries, as they serve different purposes, such as branding, product identification, safety, and compliance. These labels also offer various opportunities for customization in terms of size, design, shape, and finish. Companies can incorporate vibrant, intricate graphics, colors, logos, and text to create visually appealing labels that effectively communicate product information and brand messaging. Such flexibility of laminated labels allows companies to customize labels to specific guidelines and regulatory standards, enhancing the growth of the laminated labels market.
Laminated labels are more expensive than non-laminated labels since they involve additional materials and manufacturing processes. The cost of lamination equipment, materials, and maintenance can also be significant for businesses, limiting the growth of this market. Moreover, lamination can impact the printability of labels, especially when using certain printing methods or inks. The glossy or matte finishes applied during lamination may not always be compatible with all printing technologies, resulting in issues such as ink smudging, poor adhesion, or color distortion, hindering the growth of the laminated labels market.
The COVID-19 pandemic negatively impacted the global laminated labels market due to supply chain disruption and the unavailability of raw materials needed to manufacture the labels. The food and pharmaceutical sector has seen moderate growth during the pandemic. However, other sectors, such as retail, have seen declining demands. The post-pandemic has seen positive impacts due to the rise of the e-commerce industry.
By Material | By Process | By End User | By Geography |
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The report covers the following key insights:
Based on material, the market is segmented into polypropylene, polystyrene, polyethylene terephthalate, polyvinyl chloride, and others.
The polyethylene terephthalate segment dominates the global laminated labels market. The extensive use of this material due to its durability, moisture, chemical-resistant properties, and excellent printability is enhancing the segment growth.
Based on process, the market is segmented into extrusion lamination, adhesive pressing, and glueless pressing.
The adhesive pressing segment holds the largest share in the laminated labels market. In this process, the pressure is applied to the layers of material using adhesive. It is the most widely used process as it allows the creation of a durable and strong bond between different layers, safeguarding the performance and integrity of the final products, accelerating the segment growth.
Based on end user, the market is segmented into food & beverage, personal care & cosmetics, chemicals, pharmaceuticals, home care, electrical & electronics, and others.
The food & beverage segment is the largest end-user of laminated labels. The growing demand for packed food, ready-to-eat meals, and online restaurants has surged the need for laminated labels as they provide the most suitable branding options with packaging features, bolstering the segment growth.
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The laminated labels market has been studied across North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa.
Asia Pacific is the dominant region in the laminated labels market. The growing awareness among people regarding product safety and quality, along with the expansion of retail channels such as hyper and supermarkets, is boosting the growth of this region.
North America is experiencing moderate growth due to surging technological advancements in printing and labeling.
The Europe market is growing at a moderate rate. The region has strict regulations for product labeling, specifically in the food and pharmaceutical sectors, and laminated labels provide a reliable means of complying with these regulations by offering a durable surface for printing the special product information, fuelling the region’s growth.
The Latin America market is witnessing lucrative growth due to the growing food & beverage market coupled with the soaring demand for electrical devices. The Middle East & African market will witness steady growth during the forecast period due to the growing pharmaceutical and personal care industries.
The report includes the profiles of key players such as Avery Dennison Corporation, Coveris Holdings S.A., CCL Industries Inc., 3M Company, Constantia Flexibles Group GmbH, Blue Label Packaging Company, Alpine Packaging, Inc., Hub Labels, Novelty Labels, and ImageTek Labels.
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