Outdoor Apparel Market Size, Share & Industry Analysis, By Product Type (Ready to Wear, Fashion Outerwear, Swimwear, Others), By Fabric (Polyester, Nylon, Cotton, Others), By End-User (Men, Women, Children) And Regional Forecast, 2024-2032

Outdoor apparel market is embracing an upsurging industry expansion as people are increasingly attracted by the availability of multiple fabrics specifically designed to handle certain situations, which improve the flexibility and ease of use while involving in outdoor activities. The product's capability to better safeguard the body compared to regular apparel, reduce discomfort, and enhance performance has assisted in spiking its preference rate. National Park in various countries experiencing an escalating number of visitation spiking the sales and usage of outdoor apparel positively impacts the consumption rate. For instance, in the data released by the National Park Service, in 2020 the National Parks in the United States has 237,064,332 recreation visits. 

The escalating number of people participating in physical activities all over the world has led to increase the usage of outdoor apparel and acts as a driving factor for the outdoor apparel industry growth. For instance, the data released by the Global Wellness.Org, in 2018 the number of people involved in physical activities in various countries are the United States 58.8 percent, Japan 69.6 percent, United Kingdom 56.8 percent, and Germany 56.2 percent. Furthermore, parents increasingly permitting children involved in various outdoor activities such as hiking, biking, kayaking, and others positively generate traction.

Nevertheless, the rising cost of fabric use surging the final cost of the product is acting as a hampering factor for the market growth.

Key Market Driver -

The rising growth of people participating in physical activities worldwide is acting as a driving factor for the market growth.

Key Market Restraint -

The increasing cost of the product is acting as a restraining factor for the market growth.

Key Players Covered:   

• Mountain Hardwear


• Salewa


• Aigle


• Lowe Alpine


• BYN BlackYak


• Arendicom GmbH

Segmentation:

The outdoor apparel market is segmented into by product type, material use, end-user, and geography.

On the basis of product type, the market is fragmented into ready to wear, fashion outerwear, swimwear, and others. Fashion outerwear is anticipated to hold the dominant share owing to being able to offer both elegant appeal and flexibility required for physical activities.

Based on fabric, the market is divided into polyester, nylon, cotton, and others. Polyester is valued as the dominating segment due to its high stain resistance, which makes it easy to clean, dry, and wash, which has helped intensify the desirability over other material types.

By end-user, the market is grouped into men, women, and children. Men are anticipated to be the leading segment due to large number of men inclined towards involvement in sporting, fitness, and outdoor outing than women or children segment.

Regional Analysis:

On the basis of region, the outdoor apparel market is divided into North America, Europe, Asia Pacific, South America, and Middle East & Africa.

North America is assessed to witnessed a prominent share and is anticipated to continue throughout the forecast period of 2021-2028. The growing popularity of camping in this region propelling the need for the product is likely to fuel the demand. For instance, the data released by the Condor Ferries.Co.UK on ’Camping Statistics 2020’, declares that out of 77 million households in the United States has at least someone involved in camping.  Moreover, the rising involvement of people fishing in this region is hiking the demand for outdoor apparel. For instance, as per the data published by the Outdoor Industry.Org, in 2018 16.4 percent of the American population of age six and above are evaluated to be involved in fishing at least once.

Asia Pacific is anticipated to exhibit a vital presence in the outdoor apparel market owing to the government increasingly enhancing the tourist destination has assisted in spiking the usage. For instance, the data published by the India Brand Equity Foundation in February 2021, mentions that under the 2020-2021 budget, the government of India has allotted USD 29.32 million for the development of tourist circuits under the PRASHAD scheme. In addition, the escalating rise of the urban population has resulted in increasing the awareness of the benefits of the won of outdoor apparel has thus driven the outdoor apparel industry growth. For instance, as per the data issued by the World Bank .Org, the urban population of East Asia & Pacific in 2019 is 59.887 percent, rising from 59.053 percent from its prior year..

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Outdoor Apparel Market Segmentation Analysis:

Key Industry Developments-

• In July 2019, ARES Outdoors announced the acquisition of hunting and outdoor apparel brand called Thlete, LLC.


• In July 2020, Mountain lifestyle brand Stio Declared its partnership with Coombs Outdoors as their official and exclusive apparel partner.