Power Sports Batteries Market Size, Share, and Industry Analysis, By Battery Type (Conventional Batteries, AGM Batteries, Lithium Batteries, and Others), By Vehicle Type (Motorcycles, Scooters & Mopeds, ATVs & Quads, Golf Carts, Watersports, and Snowmobiles), By Voltage Range (6 Volt, 12 Volt, 24 Volt, 36 Volt, 48 Volt, and Others), and Regional Forecast, 2025-2032

Power sports batteries are used to deliver power to all outdoor adventure vehicles, such as UTVs, ATVs, snow bikes, and personal watercraft. Power sports batteries are well known for their performance and quality. It comes under different types of batteries and is deployed as per the capacity and applications of vehicles. The rising population and changing consumer preferences regarding sports activities are the major drivers boosting the power sports batteries. In addition, rapid urbanization is also one of the critical factors backing sports activities in urban and rural areas.

• In March  2023, GS Yuasa, one of the leading manufacturers of lead-acid and lithium-ion batteries, and Honda Motors signed an agreement to work on a high-capacity lithium-ion battery. 

The COVID-19 pandemic had a negative impact on the power sports battery market. This is owing to the shutdown of all the manufacturing units across the globe. This led to the pause in imports and exports of the goods. A noteworthy drop in the market created an impact on the supply and demand zone during COVID. Several sector areas, such as transportation, sports activities, and personal advantages, were banned, which created barriers to the market.

KEY INSIGHTS

The report covers the following key insights:

• Recent Advancements in the Power Sports Batteries Market


• Key Industry Trends


• Regulatory Landscape for the Power Sports Batteries Market


• Key Industry Developments (Mergers, Acquisitions, and Partnerships)


• Impact of COVID-19 on the Market

SEGMENTATION

ANALYSIS BY BATTERY TYPE

By battery type, the market is segmented into conventional batteries, AGM batteries, lithium batteries, and others. Lithium batteries are expected to be the dominating segment in current years. This is driven by the advantages it delivers to the vehicles, such as superior capacity and the chemistry of the battery. In addition, these are the safest and lightest batteries compared with the others. AGM is estimated as one of the fastest-growing segments in the global market. This is due to AGM batteries being fully sealed and spill-proof, making them ideal for a few sports vehicles. Conventional batteries are traditional batteries that usually are less expensive than the other types of batteries, but with the cost savings come more repairs. This factor can create a barrier for a particular segment.

ANALYSIS BY VEHICLE TYPE

The global market based on the vehicle can be segmented into motorcycles, scooters & mopeds, ATVs & Quads, golf carts, watersports, and snowmobiles. Motorcycles have been the dominating segment in recent years, driven by their easy application in the city, long tours, as well as advantageous rides. These are the most affordable and easy to carry, making them ideal for young citizens. Water advantage is the never-ending sport that is driving the watersports segment. The rising demand for water sports activities in several countries is creating opportunities for power sports batteries. Other vehicle types, such as ATVs & quads, golf carts, and snowmobiles, are also heavily contributing to the power sports batteries market.

ANALYSIS BY VOLTAGE RANGE

Based on the voltage range, the market covers 6 Volt, 12 Volt, 24 Volt, 36 Volt, and 48 Volt, and others. 12 volt is considered the dominating segment in the global power sports battery market. This is due to its application in motorcycles, which are already dominating the world. 6 volt batteries are expected as the fastest growing segment owing to the rise in moped and scooter-type vehicles. 36-volt and 48-volt batteries are primarily issued in sports vehicles such as UTVs, ATVs, and water sports. This segment will continue to grow in upcoming years as the adventure sport is creating demand globally.

REGIONAL ANALYSIS

The global market is geographically segmented into North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa.

Asia Pacific is the dominating region globally, driven by the heavy population in the countries, such as China and India. In addition, the rising focus on the development of tourism, campgrounds, and the recreational vehicle industry is also backing the global market. North America is considered the fastest-growing region owing to the craze of youngsters for sports activity. Europe is also contributing an ample amount of the share to the global power sport battery. Sports activities influence Europe's focus on tourism in countries, such as Germany, France, and the U.K.

Latin American countries, such as Brazil and Mexico, have better power sports activities on the ground. The dry conditions in the counties are the reason for the mountain sports advantage. Middle East & Africa is one of the regions which is more active in desert sports. The rising trend of desert sports in countries, such as UAE and Qatar, is backing the power sports batteries in the region.

KEY PLAYERS COVERED

Some critical businesses in the global power sports batteries market are Harris Battery, Power-Sonic Corporation, Johnson ControlsLifeline, Fullriver Battery, Exide Technologies, MIDAC Batteries, Smart Battery, EnerSys, Go Power, Scorpion Battery, U.S. Batter, GS Yuasa Corporation, Crown Battery, ELiON Batteries, and East Penn Manufacturing Company.

KEY INDUSTRY DEVELOPMENTS

• In December 2023, Interstate Batteries, one of the leading battery brands with the largest battery distribution system in North America, proclaimed a new partnership with Tractor Supply Company, a rural lifestyle retailer in the U.S., to wholly supply the retailer’s automotive, agricultural, commercial and power sports batteries. 


• In June 2023, Braille Battery Inc, a battery manufacturer, announced that it would be increasing its product range of "Made in USA" Power Sports Batteries to deliver additional high-capacity lithium and ultra-high cranking batteries of its Motorcycle V-Twin range, ATV/UTVs, and personal watercraft.