Global Yoga Clothing Market to Record CAGR of 8.26% over 2025-2032; Growing Popularity of Yoga Globally is Driving Market Growth

The global yoga clothing market size is estimated to display strong growth by reaching USD 55.65 billion by 2032. Fortune Business Insights™ in its report titled “Yoga Clothing Market Size, Share & Industry Analysis, By Type (Top Wear, Bottom Wear, and Others), By End-User (Male and Female), By Distribution Channel (Offline Stores and E-Commerce Stores), and Regional Forecast, 2025-2032” observes that the market size was valued at USD 29.69 billion in 2024 and is projected to reach USD 31.93 billion in 2025. The market is expected to witness a strong CAGR of 8.26% % during 2025-2032.

With the global population inclined to adopt a healthier lifestyle, the adoption of yoga pants plays an important role among fitness enthusiasts. The increasing number of health clubs and major clothing brands is favoring the market expansion. The growing popularity of yoga globally is likely to pave a positive path in accelerating product demand.

On Launched Its New Range Of Sports Collection Suitable For Any Fitness Activity

In July 2022, On launched its new range of sports collections, including, Active and Performance Bra, suitable for any fitness activity. The bra is for those customers who are seeking medium support for high-intensity activities such as running, intense training, and HIIT. 

Pandemic Encouraged Customers to Prioritize Health and Fitness, Which Supported Market Growth

The COVID-19 pandemic encouraged customers in maintaining their health and fitness which allowed and forced them to work from home. Long hours without any physical movements led to the adoption of physical exercises which led to the reduction of back pain and eases arthritis symptoms, and stress levels. Such factors play an important role in spiking the consumption rate. In addition, the popularity of online yoga classes during the COVID-19 lockdown has led to a surge in market progression.

Utilization of Fitness Applications and Celebrities Launching Their Products to Propel Market Development

The utilization of fitness applications and celebrities launching their products is predicted to drive the yoga clothing market growth. Increasing adoption of fitness applications is increasing the consumption rate of the product and celebrities promoting and launching their personal yoga collections. Health clubs are also becoming more popular due to rising health consciousness among consumers. Additionally, the increasing number of internationally reputed clothing brands acquiring high-growth potential brands is likely to boost product demand throughout the forecast period.

Key Market Players Have Been Producing Smart Yoga Clothing 

Key market players have been shifting their attention toward producing smart yoga clothing designed to improve yoga practices by providing practitioners with accurate feedback on their performances. In February 2022, Adidas launched its range of new sports bra collections, introducing 43 new styles, along with 18 product franchises, to cater to the growing need of women.

Key Industry Development

• July 2022: Follett Higher Education partnered up with Beyond Yoga which will allow the campus members and students to enjoy the branded activewear from popular yoga clothing brands.

To get a detailed report summary and research scope of this market, click here:

https://www.fortunebusinessinsights.com/yoga-clothing-market-106312

List of Key Companies Profiled in the Market Report:

• Adidas AG (Germany)


• Alo Yoga (U.S.)


• Athleta Inc. (U.S.)


• Hanesbrands Inc. (U.S.)


• Lululemon Athletica Inc. (Canada)


• Nike Inc. (U.S.)


• PUMA SE (Germany)


• Ralph Lauren Corp. (U.S.)


• Under Armour Inc. (U.S.)


• Outdoor Voices (U.S.)

Further Report Findings

• The market in North America dominated the yoga clothing market share as women in the region are increasingly encouraging consumers for shopping for the product.


• Europe is expected to hold a significant share as a number of European consumers have been participating in various physical activities. The youth of this region possess high purchasing ability owing to the low unemployment rate and being highly health-conscious works in favor of market growth.


• On the basis of distribution channels, the market is segmented into offline stores and e-commerce stores. Offline stores dominated the share as it offers the consumers to physically verify the product escalating the demand for the product in the stores.

Table of Segmentation