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The global processed food market is experiencing significant growth, driven by shifting consumer lifestyles and increased demand for convenience food products. Urbanization has played a crucial role in changing dietary patterns, leading to a higher consumption of ready-to-eat and easy-to-cook foods. Additionally, advancements in food processing technology have improved the shelf life and quality of processed foods, making them more accessible and appealing to consumers. For instance, the rise of frozen meals and canned goods has greatly contributed to the market expansion.
According to World Health Organization, the year-on-year (y-o-y) growth rate of ultra-processed food retail sales value increased by 11.29% between 2020 and 2021. Increasing demand for prepared, RTD, and processed food products across the globe is likely to drive market growth in the near future.
Rising Workforce Participation and Middle-Class Growth Fuel Processed Food Demand
The market is driven by the increasing participation of women in the workforce, which leads to a shortage of time to prepare nutritious meals every day. As a result, the demand for packed food and prepared meals demand has been emerging in urban cities. Furthermore, the growing middle-class population in developing countries has led to increased disposable income, enabling more people to afford processed food products. For example, countries in the Asia Pacific region, such as India and China, have seen a rise in the consumption of processed food due to improving economic conditions.
Growing Consumer Concern toward Natural Alternatives to Impede the Market Growth
A restraint for the market is the rising awareness of artificial preservatives and additives. Consumers are becoming more health-conscious and are actively seeking alternatives to highly processed products. As a result, organic, natural, and clean-label food products are gradually emerging on global retail shelves. This shift in preference has led to slower growth in certain segments, such as those containing excessive preservatives or unhealthy ingredients.
Emerging Organic and Clean-label Food Product Developments to Drive the Market Growth
The rise of organic and natural processed foods is likely to attract health-conscious consumer groups. Companies that focus on producing healthier options, such as low-sodium or organic versions of popular products, are capitalizing on consumer demand for clean-label and minimally processed foods. This shift provides an avenue for innovation, especially in regions such as North America and Europe, where consumer preferences are leaning toward health-conscious alternatives. India's emphasis on moving from food security to nutritional security is evident in a number of national policies and Government of India (GoI) initiatives, such as Eat Right India, Pradhan Mantri Poshan Shakti Nirman (PM POSHAN, and Poshan 2.0, which all seek to guarantee the availability and accessibility of nutrient-dense foods.
By Type | By Technology | By Product Type | By Region |
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The report covers the following key insights:
Based on type, the market is divided into secondary processed food and ultra-processed food.
Secondary processed foods, such as baked goods, canned vegetables, and ready-to-eat meals, dominate the processed food market. This is largely due to their convenience and affordability. These products are staple items in many households globally, especially in urban areas where busy lifestyles drive the demand for easy meal solutions. Additionally, these products are largely consumed in both developed and developing nations such as the U.S., Europe, China, and India. This will drive the segment demand in recent years.
Ultra-processed foods such as snacks and instant noodles are exhibiting the fastest growth during the forecast period, especially in developing regions. The increased urbanization in countries such as Brazil and India has driven the demand for affordable, highly accessible products. The rise of supermarkets and retail chains in these regions has further fueled the expansion of ultra-processed foods as consumers look for quick and indulgent food options.
On the basis of technology, the market is fragmented into drying, extrusion, freezing, grinding, and others.
The freezing segment leads the market due to its ability to preserve food for long periods while maintaining nutritional content. Frozen fruits, vegetables, and ready-to-cook meals have gained immense popularity, particularly in developed nations such as the U.S., Germany, the U.K., and France. For example, frozen fruits are widely used in smoothies, while frozen vegetables offer a convenient solution for households looking for long-lasting, nutritious options. This technology allows food companies to meet the demand for convenient and healthy options.
The extrusion segment is rapidly growing, especially in snack production. It is widely used to produce cereals, pasta, and puffed snacks, contributing to its increased adoption. As the demand for innovative snacks rises in developing nations, including China and India, extrusion is becoming more important. Products made using this technology, such as extruded snacks and breakfast cereals, are appealing to consumers looking for novel, convenient food choices.
Based on product type, the market is divided into fruits & vegetables, grains & cereals, dairy, meat & poultry, and others.
The grains & cereals segment leads the market, driven by the massive consumption of bread, pasta, rice, and other staple items. These products are essential in many diets worldwide, with demand particularly high in countries such as the U.S., Canada, the U.K., Italy, and China. For example, bread and pasta are staple foods in Western diets, while rice plays a crucial role in the diets of Asian populations, keeping grains and cereals at the forefront of this segment.
The meat & poultry segment is rapidly growing, especially in emerging markets. As disposable incomes rise in regions such as China, India, South Africa and Brazil, the consumption of processed meats, such as sausages, nuggets, and pre-cooked poultry, is increasing. Consumers in these regions are opting for convenient, protein-rich foods, driving segment growth.
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Based on region, the market has been studied across North America, Asia Pacific, Europe, South America, and the Middle East & Africa.
North America leads the global processed food market, driven by the high consumption of packaged and convenience foods in the U.S. and Canada. The region's well-established retail chains, coupled with consumer demand for frozen meals, snacks, and ready-to-eat products, keep it at the forefront of the market. The U.S., in particular, is a hub for innovation in processed food, with a strong focus on new product development and advancements in food technology, which continues to bolster its leading position.
Asia Pacific is the fastest-growing region in the market, with countries such as China and India experiencing a surge in demand for ready-to-cook meals, snacks, and ultra-processed food products. The rapid urbanization, rising disposable incomes, and expansion of modern retail formats have fueled this growth. In addition, the growing middle class and busy lifestyles in major markets such as China and India are propelling the shift toward more convenient processed food options, making this region a key area for future expansion.
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