AdTech Market Size, Share & Industry Analysis, By Solution (Demand-Side Platform, Supply-Side Platform, Ad Networks, Data Management Platforms, Ad Exchange Platforms, Agency Trading Desks), By Advertising Type (Search Advertising, Programmatic Advertising, Mobile Advertising, Display Advertising, Email Advertising), By Deployment (On-premise & Cloud), By Enterprise Type (Small, Mid-sized & Large Enterprises), By Device (Mobile, Web), By Advertising Channel (Radio, Television, Print, Outdoor & Digital Advertising), By Industry (Media & Entertainment, IT & Telecom), Regional Forecast 2024-2032

Last Updated: February 03, 2025 | Format: PDF | Report ID: FBI110325

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ATTRIBUTE	DETAILS
Study Period	2019–2032
Base Year	2023
Estimated Year	2024
Forecast Period	2024–2032
Historical Period	2019–2022
Growth Rate	CAGR of 14.3% from 2024 to 2032
Unit	Value (USD billion)
Segmentation	By Solution Demand-Side Platform (DSP) Supply-Side Platform (SSP0029 Ad Networks Data Management Platforms (DMPs) Ad Exchange Platforms Agency Trading Desks Others (Ad Analytics Platform) By Advertising Type Search Advertising Programmatic Advertising Mobile Advertising Display Advertising Email Advertising Others (Native Advertising) By Deployment On-premise Cloud By Enterprise Type Small and Mid-sized Enterprises (SMEs) Large Enterprises By Device Mobile Web By Advertising Channel Radio Advertising Television Advertising Print Advertising Outdoor Advertising Digital Advertising By Industry Media & Entertainment IT & Telecom Retail & E-commerce BFSI Education Healthcare Travel & Hospitality Food & Beverages Others (Manufacturing, Government) By Region North America (By Solution, By Advertising Type, By Deployment, By Enterprise Type, By Device, By Advertising Channel, By Industry, and By Country) U.S. Canada Mexico South America (By Solution, By Advertising Type, By Deployment, By Enterprise Type, By Device, By Advertising Channel, By Industry, and By Country) Brazil Argentina Rest of South America Europe (By Solution, By Advertising Type, By Deployment, By Enterprise Type, By Device, By Advertising Channel, By Industry, and By Country) U.K. Germany France Italy Spain Russia Benelux Nordics Rest of Europe Middle East & Africa (By Solution, By Advertising Type, By Deployment, By Enterprise Type, By Device, By Advertising Channel, By Industry, and By Country) Turkey Israel GCC North Africa South Africa Rest of Middle East & Africa Asia Pacific (By Solution, By Advertising Type, By Deployment, By Enterprise Type, By Device, By Advertising Channel, By Industry, and By Country) China India Japan South Korea ASEAN Oceania Rest of Asia Pacific