Email Marketing Software Market Size, Share & Industry Analysis, By Channel (B2B and B2C), By Deployment (Cloud-based and On-premise), By Enterprise Size (SMEs and Large Enterprises), By Application (Email Lead Generation, Sales Reporting, Customer Management, Template Management, Reporting and Analytics, and Others), By Industry (Banking, Finance, Security, and Insurance (BFSI), IT & Telecommunication, Retail, Information Technology-enabled Service (ITeS), Healthcare, Consumer Goods, Travel and Transportation, and Others), and Regional Forecast, 2024-2032

ATTRIBUTE

DETAILS

Study Period

2019-2032

Base Year

2023

Estimated Year

2024

Forecast Period

2024-2032

Historical Period

2019-2022

Growth Rate

CAGR of 11.8% from 2024 to 2032

Unit

Value (USD Billion)

Segmentation

By Channel

• B2B
• B2C

By Deployment

• Cloud-based
• On-premise

By Enterprise Size

• SMEs
• Large Enterprises

By Application

• Email Lead Generation
• Sales Reporting
• Customer Management
• Template Management
• Reporting and Analytics
• Others (Web Forms, Event Triggered Mail, Push Notifications)

By Industry

• Banking, Finance, Security and Insurance (BFSI)
• IT and Telecommunication
• Retail
• Information Technology-enabled Service (ITeS)
• Healthcare
• Consumer Goods
• Travel and Transportation
• Others (Media and Entertainment, Education, Government)

By Region

• North America (By Channel, Deployment, Enterprise Size, Application, Industry, and Country)
• U.S. (By Application)
• Canada (By Application)
• Latin America (By Channel, Deployment, Enterprise Size, Application, Industry, and Country)
• Brazil (By Application)
• Mexico (By Application)
• Rest of Latin America
• Europe (By Channel, Deployment, Enterprise Size, Application, Industry, and Country)
• U.K. (By Application)
• Germany (By Application)
• France (By Application)
• Rest of Europe
• Middle East & Africa (By Channel, Deployment, Enterprise Size, Application, Industry, and Country)
• GCC (By Application)
• South Africa (By Application)
• Rest of Middle East & Africa
• Asia Pacific (By Channel, Deployment, Enterprise Size, Application, Industry, and Country)
• China (By Application)
• India (By Application)
• Japan (By Application)
• Southeast Asia (By Application)
• Rest of Asia Pacific