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South America is the fourth largest region in the global photobook and album market. It is projected to grow at a CAGR of 2.7% during the forecast period. The global market is projected to grow from USD 3.29 billion in 2022 to USD 4.39 billion by 2030.
South Americans consider creating a photobook an important aspect of their photography, literature, and painting journeys. Increasing consumer spending on photography services is mainly supporting the photobook product revenues in the South America region. In addition, growing smartphone penetration among the Chilean & Peruvian populations will likely increase the number of photo clicks and drive photobook product demand in the South America region. According to the data presented by the GSM Association, the smartphone adoption rate in Latin America increased from 72% of the total population in 2020 to 77% in 2021.
The South America photobook and album market share is studied across the following countries/regions – Argentina, Brazil, and the rest of South America.
Evolving Travel & Tourism Trends to Favor Market Growth
Evolving travel & tourism trends among the Brazilian & Argentine populations and increasing penetration of travel-friendly digital cameras for capturing photographs will likely support product consumption in South America. In addition, shifting consumer preference toward preparing premium lay flat albums of their outdoor activities will increase the South America photobook and album market size during 2023-2030.
Increasing Number of Sports Photographers to Drive Market Growth
The rising number of sports photographers capturing special football tournament photographs and increasing consumer spending on sports & active recreation in Brazil, Argentina, and Chile are driving the South America photobook and album market growth. In addition, growing outdoor leisure trends among the Brazilian population will favor the product demand in the region.
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Significant Demand for Alternative Photo Printing Products to Limit Growth
Significant Brazilian & Argentina populations’ demand for alternative photo printing products, such as contemporary & fine art-based wall prints and frames to preserve their photographs, mainly limits photobook product demand in South America. Furthermore, rise in the number of art galleries and museums offering artistic wall décors items such as printed dishes, frames, and others is restraining the South America market growth.
In terms of the competitive landscape, Photobook Worldwide, Pastbook, and Digipix Gráfica Digital S.A. are the leading players operating in the South America market. These companies focus on establishing a partnership with photobook software provider companies to strengthen their online presence and customer base in Brazil, Chile, and Peru. For instance, in September 2022, PastBook partnered with Apple, Inc., a global technology giant, to increase the presence of its PastBook iOS application in Brazil.
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This market research report provides a detailed market analysis. The report also provides a detailed market outlook and market forecasts based on different product types. It focuses on key aspects such as an overview of the cost structure of the albums, the South American industry supply chain, and the smartphone penetration rate shaping the overall South American photo album industry.
In addition, the report provides detailed information on new product launches, key industry developments such as mergers, partnerships, & acquisitions, and the impact of COVID-19 on the market. Besides this, the research report also offers insights into key industry dynamics' market trends and outlooks. In addition to the aforementioned factors, it encompasses several factors that have effectively contributed to the growth of the market in recent years.
ATTRIBUTE | DETAILS |
Study Period | 2019-2030 |
Base Year | 2022 |
Estimated Year | 2023 |
Forecast Period | 2023-2030 |
Historical Period | 2019-2021 |
Growth Rate | CAGR of 2.7% from 2023 to 2030 |
Unit | Value (USD Billion) |
Segmentation | Product Type; Size; and Country/Sub-Region |
By Product Type |
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By Size |
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By Country/ Sub-Region |
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Growing at a CAGR of 2.7%, the market will exhibit steady growth during the forecast period (2023-2030).
The rising number of sports photographers and increasing consumer spending on travel & tourism are the major factors driving the market growth.
Photobook Worldwide, Pastbook, and Digipix Grafica Digital S.A. are the major players in the South America market.
Brazil dominated the market in 2022.
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