Customer Journey Analytics Market Size, Share & Industry Analysis, By Touchpoint (Website, Social Media, Email, Mobile, and Others), By Deployment (Cloud and On-premises), By Industry (BFSI, Healthcare, Retail and E-commerce, IT & Telecom, Travel & Hospitality, and Others), and Regional Forecast, 2024-2032

Last Updated: February 03, 2025 | Format: PDF | Report ID: FBI107799

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Table of Content

Introduction
1. Definition, By Segment
2. Research Methodology/Approach
3. Data Sources
Executive Summary
Market Dynamics
1. Macro and Micro Economic Indicators
2. Drivers, Restraints, Opportunities and Trends
Competition Landscape
1. Business Strategies Adopted by Key Players
2. Consolidated SWOT Analysis of Key Players
3. Global Customer Journey Analytics Key Players Market Share/Ranking, 2023
Global Customer Journey Analytics Market Size Estimates and Forecasts, By Segments, 2019-2032
1. Key Findings
2. By Touchpoint (USD)
  1. Website
  2. Social Media
  3. Email
  4. Mobile
  5. Others (Stores, etc.)
3. By Deployment (USD)
  1. Cloud
  2. On-premises
4. By Industry (USD)
  1. BFSI
  2. Healthcare
  3. Retail and e-commerce
  4. IT & Telecom
  5. Travel & Hospitality
  6. Others (Energy & Utilities, etc.)
5. By Region (USD)
  1. North America
  2. South America
  3. Europe
  4. Middle East & Africa
  5. Asia Pacific
North America Customer Journey Analytics Market Size Estimates and Forecasts, By Segments, 2019-2032
1. Key Findings
2. By Touchpoint (USD)
  1. Website
  2. Social Media
  3. Email
  4. Mobile
  5. Others (Stores, etc.)
3. By Deployment (USD)
  1. Cloud
  2. On-premises
4. By Industry (USD)
  1. BFSI
  2. Healthcare
  3. Retail and e-commerce
  4. IT & Telecom
  5. Travel & Hospitality
  6. Others (Energy & Utilities, etc.)
5. By Country (USD)
  1. United States
    1. By Industry
  2. Canada
    1. By Industry
  3. Mexico
    1. By Industry
South America Customer Journey Analytics Market Size Estimates and Forecasts, By Segments, 2019-2032
1. Key Findings
2. By Touchpoint (USD)
  1. Website
  2. Social Media
  3. Email
  4. Mobile
  5. Others (Stores, etc.)
3. By Deployment (USD)
  1. Cloud
  2. On-premises
4. By Industry (USD)
  1. BFSI
  2. Healthcare
  3. Retail and e-commerce
  4. IT & Telecom
  5. Travel & Hospitality
  6. Others (Energy & Utilities, etc.)
5. By Country (USD)
  1. Brazil
    1. By Industry
  2. Argentina
    1. By Industry
  3. Rest of South America
Europe Customer Journey Analytics Market Size Estimates and Forecasts, By Segments, 2019-2032
1. Key Findings
2. By Touchpoint (USD)
  1. Website
  2. Social Media
  3. Email
  4. Mobile
  5. Others (Stores, etc.)
3. By Deployment (USD)
  1. Cloud
  2. On-premises
4. By Industry (USD)
  1. BFSI
  2. Healthcare
  3. Retail and e-commerce
  4. IT & Telecom
  5. Travel & Hospitality
  6. Others (Energy & Utilities, etc.)
5. By Country (USD)
  1. United Kingdom
    1. By Industry
  2. Germany
    1. By Industry
  3. France
    1. By Industry
  4. Italy
    1. By Industry
  5. Spain
    1. By Industry
  6. Russia
    1. By Industry
  7. Benelux
    1. By Industry
  8. Nordics
    1. By Industry
  9. Rest of Europe
Middle East & Africa Customer Journey Analytics Market Size Estimates and Forecasts, By Segments, 2019-2032
1. Key Findings
2. By Touchpoint (USD)
  1. Website
  2. Social Media
  3. Email
  4. Mobile
  5. Others (Stores, etc.)
3. By Deployment (USD)
  1. Cloud
  2. On-premises
4. By Industry (USD)
  1. BFSI
  2. Healthcare
  3. Retail and e-commerce
  4. IT & Telecom
  5. Travel & Hospitality
  6. Others (Energy & Utilities, etc.)
5. By Country (USD)
  1. Turkey
    1. By Industry
  2. Israel
    1. By Industry
  3. GCC
    1. By Industry
  4. North Africa
    1. By Industry
  5. South Africa
    1. By Industry
  6. Rest of MEA
Asia Pacific Customer Journey Analytics Market Size Estimates and Forecasts, By Segments, 2019-2032
1. Key Findings
2. By Touchpoint (USD)
  1. Website
  2. Social Media
  3. Email
  4. Mobile
  5. Others (Stores, etc.)
3. By Deployment (USD)
  1. Cloud
  2. On-premises
4. By Industry (USD)
  1. BFSI
  2. Healthcare
  3. Retail and e-commerce
  4. IT & Telecom
  5. Travel & Hospitality
  6. Others (Energy & Utilities, etc.)
5. By Country (USD)
  1. China
    1. By Industry
  2. Japan
    1. By Industry
  3. India
    1. By Industry
  4. South Korea
    1. By Industry
  5. ASEAN
    1. By Industry
  6. Oceania
    1. By Industry
  7. Rest of Asia Pacific
Company Profiles for Top 10 Players (Based on data availability in public domain and/or on paid databases)
1. Adobe Systems, Inc.
  1. Overview
    1. Key Management
    2. Headquarters
    3. Offerings/Business Segments
  2. Key Details (Key details are consolidated data and not product/service specific)
    1. Employee Size
    2. Past and Current Revenue
    3. Geographical Share
    4. Business Segment Share
    5. Recent Developments
2. Salesforce.com, Inc.
  1. Overview
    1. Key Management
    2. Headquarters
    3. Offerings/Business Segments
  2. Key Details (Key details are consolidated data and not product/service specific)
    1. Employee Size
    2. Past and Current Revenue
    3. Geographical Share
    4. Business Segment Share
    5. Recent Developments
3. Nice Ltd.
  1. Overview
    1. Key Management
    2. Headquarters
    3. Offerings/Business Segments
  2. Key Details (Key details are consolidated data and not product/service specific)
    1. Employee Size
    2. Past and Current Revenue
    3. Geographical Share
    4. Business Segment Share
    5. Recent Developments
4. Genesys
  1. Overview
    1. Key Management
    2. Headquarters
    3. Offerings/Business Segments
  2. Key Details (Key details are consolidated data and not product/service specific)
    1. Employee Size
    2. Past and Current Revenue
    3. Geographical Share
    4. Business Segment Share
    5. Recent Developments
5. Quadient
  1. Overview
    1. Key Management
    2. Headquarters
    3. Offerings/Business Segments
  2. Key Details (Key details are consolidated data and not product/service specific)
    1. Employee Size
    2. Past and Current Revenue
    3. Geographical Share
    4. Business Segment Share
    5. Recent Developments
6. Pegasystems Inc.
  1. Overview
    1. Key Management
    2. Headquarters
    3. Offerings/Business Segments
  2. Key Details (Key details are consolidated data and not product/service specific)
    1. Employee Size
    2. Past and Current Revenue
    3. Geographical Share
    4. Business Segment Share
    5. Recent Developments
7. SAP SE
  1. Overview
    1. Key Management
    2. Headquarters
    3. Offerings/Business Segments
  2. Key Details (Key details are consolidated data and not product/service specific)
    1. Employee Size
    2. Past and Current Revenue
    3. Geographical Share
    4. Business Segment Share
    5. Recent Developments
8. Acxiom LLC
  1. Overview
    1. Key Management
    2. Headquarters
    3. Offerings/Business Segments
  2. Key Details (Key details are consolidated data and not product/service specific)
    1. Employee Size
    2. Past and Current Revenue
    3. Geographical Share
    4. Business Segment Share
    5. Recent Developments
9. Verint Systems Inc.
  1. Overview
    1. Key Management
    2. Headquarters
    3. Offerings/Business Segments
  2. Key Details (Key details are consolidated data and not product/service specific)
    1. Employee Size
    2. Past and Current Revenue
    3. Geographical Share
    4. Business Segment Share
    5. Recent Developments
10. Teradata
  1. Overview
    1. Key Management
    2. Headquarters
    3. Offerings/Business Segments
  2. Key Details (Key details are consolidated data and not product/service specific)
    1. Employee Size
    2. Past and Current Revenue
    3. Geographical Share
    4. Business Segment Share
    5. Recent Developments
Key Takeaways

Read Less

List of Figures

Figure 1: Global Customer Journey Analytics Market Revenue Share (%), 2023 and 2032

Figure 2: Global Customer Journey Analytics Market Revenue Share (%), By Touchpoint, 2023 and 2032

Figure 3: Global Customer Journey Analytics Market Revenue Share (%), By Deployment, 2023 and 2032

Figure 4: Global Customer Journey Analytics Market Revenue Share (%), By Industry, 2023 and 2032

Figure 5: Global Customer Journey Analytics Market Revenue Share (%), By Region, 2023 and 2032

Figure 6: North America Customer Journey Analytics Market Revenue Share (%), 2023 and 2032

Figure 7: North America Customer Journey Analytics Market Revenue Share (%), By Touchpoint, 2023 and 2032

Figure 8: North America Customer Journey Analytics Market Revenue Share (%), By Deployment, 2023 and 2032

Figure 9: North America Customer Journey Analytics Market Revenue Share (%), By Industry, 2023 and 2032

Figure 10: North America Customer Journey Analytics Market Revenue Share (%), By Country, 2023 and 2032

Figure 11: South America Customer Journey Analytics Market Revenue Share (%), 2023 and 2032

Figure 12: South America Customer Journey Analytics Market Revenue Share (%), By Touchpoint, 2023 and 2032

Figure 13: South America Customer Journey Analytics Market Revenue Share (%), By Deployment, 2023 and 2032

Figure 14: South America Customer Journey Analytics Market Revenue Share (%), By Industry, 2023 and 2032

Figure 15: South America Customer Journey Analytics Market Revenue Share (%), By Country, 2023 and 2032

Figure 16: Europe Customer Journey Analytics Market Revenue Share (%), 2023 and 2032

Figure 17: Europe Customer Journey Analytics Market Revenue Share (%), By Touchpoint, 2023 and 2032

Figure 18: Europe Customer Journey Analytics Market Revenue Share (%), By Deployment, 2023 and 2032

Figure 19: Europe Customer Journey Analytics Market Revenue Share (%), By Industry, 2023 and 2032

Figure 20: Europe Customer Journey Analytics Market Revenue Share (%), By Country, 2023 and 2032

Figure 21: Middle East & Africa Customer Journey Analytics Market Revenue Share (%), 2023 and 2032

Figure 22: Middle East & Africa Customer Journey Analytics Market Revenue Share (%), By Touchpoint, 2023 and 2032

Figure 23: Middle East & Africa Customer Journey Analytics Market Revenue Share (%), By Deployment, 2023 and 2032

Figure 24: Middle East & Africa Customer Journey Analytics Market Revenue Share (%), By Industry, 2023 and 2032

Figure 25: Middle East & Africa Customer Journey Analytics Market Revenue Share (%), By Country, 2023 and 2032

Figure 26: Asia Pacific Customer Journey Analytics Market Revenue Share (%), 2023 and 2032

Figure 27: Asia Pacific Customer Journey Analytics Market Revenue Share (%), By Touchpoint, 2023 and 2032

Figure 28: Asia Pacific Customer Journey Analytics Market Revenue Share (%), By Deployment, 2023 and 2032

Figure 29: Asia Pacific Customer Journey Analytics Market Revenue Share (%), By Industry, 2023 and 2032

Figure 30: Asia Pacific Customer Journey Analytics Market Revenue Share (%), By Country, 2023 and 2032

Figure 31: Global Customer Journey Analytics Key Players Market Share (%), 2023

List of Tables

Table 1: Global Customer Journey Analytics Market Size Estimates and Forecasts, 2019 – 2032

Table 2: Global Customer Journey Analytics Market Size Estimates and Forecasts, By Touchpoint, 2019 – 2032

Table 3: Global Customer Journey Analytics Market Size Estimates and Forecasts, By Deployment, 2019 – 2032

Table 4: Global Customer Journey Analytics Market Size Estimates and Forecasts, By Industry, 2019 – 2032

Table 5: Global Customer Journey Analytics Market Size Estimates and Forecasts, By Region, 2019 – 2032

Table 6: North America Customer Journey Analytics Market Size Estimates and Forecasts, 2019 – 2032

Table 7: North America Customer Journey Analytics Market Size Estimates and Forecasts, By Touchpoint, 2019 – 2032

Table 8: North America Customer Journey Analytics Market Size Estimates and Forecasts, By Deployment, 2019 – 2032

Table 9: North America Customer Journey Analytics Market Size Estimates and Forecasts, By Industry, 2019 – 2032

Table 10: North America Customer Journey Analytics Market Size Estimates and Forecasts, By Country, 2019 – 2032

Table 11: U.S. Customer Journey Analytics Market Size Estimates and Forecasts, By Industry, 2019 – 2032

Table 12: Canada Customer Journey Analytics Market Size Estimates and Forecasts, By Industry, 2019 – 2032

Table 13: Mexico Customer Journey Analytics Market Size Estimates and Forecasts, By Industry, 2019 – 2032

Table 14: South America Customer Journey Analytics Market Size Estimates and Forecasts, 2019 – 2032

Table 15: South America Customer Journey Analytics Market Size Estimates and Forecasts, By Touchpoint, 2019 – 2032

Table 16: South America Customer Journey Analytics Market Size Estimates and Forecasts, By Deployment, 2019 – 2032

Table 17: South America Customer Journey Analytics Market Size Estimates and Forecasts, By Industry, 2019 – 2032

Table 18: South America Customer Journey Analytics Market Size Estimates and Forecasts, By Country, 2019 – 2032

Table 19: Brazil Customer Journey Analytics Market Size Estimates and Forecasts, By Industry, 2019 – 2032

Table 20: Argentina Customer Journey Analytics Market Size Estimates and Forecasts, By Industry, 2019 – 2032

Table 21: Europe Customer Journey Analytics Market Size Estimates and Forecasts, 2019 – 2032

Table 22: Europe Customer Journey Analytics Market Size Estimates and Forecasts, By Touchpoint, 2019 – 2032

Table 23: Europe Customer Journey Analytics Market Size Estimates and Forecasts, By Deployment, 2019 – 2032

Table 24: Europe Customer Journey Analytics Market Size Estimates and Forecasts, By Industry, 2019 – 2032

Table 25: Europe Customer Journey Analytics Market Size Estimates and Forecasts, By Country, 2019 – 2032

Table 26: U.K. Customer Journey Analytics Market Size Estimates and Forecasts, By Industry, 2019 – 2032

Table 27: Germany Customer Journey Analytics Market Size Estimates and Forecasts, By Industry, 2019 – 2032

Table 28: France Customer Journey Analytics Market Size Estimates and Forecasts, By Industry, 2019 – 2032

Table 29: Italy Customer Journey Analytics Market Size Estimates and Forecasts, By Industry, 2019 – 2032

Table 30: Spain Customer Journey Analytics Market Size Estimates and Forecasts, By Industry, 2019 – 2032

Table 31: Russia Customer Journey Analytics Market Size Estimates and Forecasts, By Industry, 2019 – 2032

Table 32: Benelux Customer Journey Analytics Market Size Estimates and Forecasts, By Industry, 2019 – 2032

Table 33: Nordics Customer Journey Analytics Market Size Estimates and Forecasts, By Industry, 2019 – 2032

Table 34: Middle East & Africa Customer Journey Analytics Market Size Estimates and Forecasts, 2019 – 2032

Table 35: Middle East & Africa Customer Journey Analytics Market Size Estimates and Forecasts, By Touchpoint, 2019 – 2032

Table 36: Middle East & Africa Customer Journey Analytics Market Size Estimates and Forecasts, By Deployment, 2019 – 2032

Table 37: Middle East & Africa Customer Journey Analytics Market Size Estimates and Forecasts, By Industry, 2019 – 2032

Table 38: Middle East & Africa Customer Journey Analytics Market Size Estimates and Forecasts, By Country, 2019 – 2032

Table 39: Turkey Customer Journey Analytics Market Size Estimates and Forecasts, By Industry, 2019 – 2032

Table 40: Israel Customer Journey Analytics Market Size Estimates and Forecasts, By Industry, 2019 – 2032

Table 41: GCC Customer Journey Analytics Market Size Estimates and Forecasts, By Industry, 2019 – 2032

Table 42: North Africa GCC Customer Journey Analytics Market Size Estimates and Forecasts, By Industry, 2019 – 2032

Table 43: South Africa GCC Customer Journey Analytics Market Size Estimates and Forecasts, By Industry, 2019 – 2032

Table 44: Asia Pacific Customer Journey Analytics Market Size Estimates and Forecasts, 2019 – 2032

Table 45: Asia Pacific Customer Journey Analytics Market Size Estimates and Forecasts, By Touchpoint, 2019 – 2032

Table 46: Asia Pacific Customer Journey Analytics Market Size Estimates and Forecasts, By Deployment, 2019 – 2032

Table 47: Asia Pacific Customer Journey Analytics Market Size Estimates and Forecasts, By Industry, 2019 – 2032

Table 48: Asia Pacific Customer Journey Analytics Market Size Estimates and Forecasts, By Country, 2019 – 2032

Table 49: China Customer Journey Analytics Market Size Estimates and Forecasts, By Industry, 2019 – 2032

Table 50: India Customer Journey Analytics Market Size Estimates and Forecasts, By Industry, 2019 – 2032

Table 51: Japan Customer Journey Analytics Market Size Estimates and Forecasts, By Industry, 2019 – 2032

Table 52: South Korea Customer Journey Analytics Market Size Estimates and Forecasts, By Industry, 2019 – 2032

Table 53: ASEAN Customer Journey Analytics Market Size Estimates and Forecasts, By Industry, 2019 – 2032

Table 54: Oceania Customer Journey Analytics Market Size Estimates and Forecasts, By Industry, 2019 – 2032

STUDY PERIOD: 2019-2032
BASE YEAR:2023
HISTORICAL DATA: 2019-2022
NO OF PAGES: 120

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Table of Content

List of Figures

List of Tables