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Video content management system is designed to enable organizations to manage, and deliver video securely online. The system can be accessed through on premise and cloud-based deployment model. Video content management system offers various features such as, easy video creation for user-generated content and provide greater tools for interactivity. Additionally, many vendors provide video content management system that supports multiple features like, video recording, upload, manage, share, edit, clip, publish, transcode, and deliver high-quality video content. Growing usage of internet and mobile devices among end-users is significantly high which plays an important role to boost the growth of video content management system market.
Rise in digitization and growing use of smart electronic devices plays an important role to increase the adoption of video-based communication solutions. Over the last few years, video on demand players such as Amazon Prime Video, Netflix, Hotstar, Yupp TV, and Box TV among others have gained huge popularity among end-users across the globe. It results in increased demand for video content management system solutions, such as video analytics, delivery, and security which is expected to propel the growth of the market.
The COVID-19 had positive impact on the video content management system market. Government of various countries had imposed lockdown due to which many enterprises, academic institutes, theaters and auditorium were closed. Post COVID 19 many organizations implemented work from home policy and to keep hassle free communication between employees, organization are opting for video-based communication solutions such as video calling and video conferences. As per industry experts, in 2020, the viewers for live stream events increased by 300% and video content by 250%. Thus, it is analyzed that post COVID-19 demand for video-based communication solutions has significantly increased among all end-users and it is expected to drive the market during forecast period.
The report will cover following key insights:
North America is expected hold the largest market share in the global market. Rising need for an enhanced video platform is anticipated to boost the demand for video content management system market in this region. The presence of major market players such as IBM Corporation, Microsoft Corporation, Vimeo, Inc., and Brightcove Inc. among others are involved in partnership, acquisitions, developing new products and product enhancements, this fosters the market growth in this region. For instance, In April 2021- Qumu Corporation introduced a new feature for enterprise video. The enterprise video content platform is powered with artificial intelligence (AI) technology that will enable live captioning capabilities for video viewer.
Asia Pacific is anticipated to showcase significant growth during forecast period. Growing adoption of video-based communication solutions across India, Singapore, South Korea and others are expected to drive the market growth rapidly in this region. In addition, presence of adequate number of market vendors is propelling demand for video platforms in the region.
The report will include the profiles of key players such as IBM Corporation, Microsoft Corporation, Vimeo, Inc., Brightcove Inc., Panopto, Kaltura, Inc., Kollective Technology, Inc., Dalet Digital Media Systems, Qumu Corporation, VIDIZMO LLC., and others.
Key players in the market like Brightcove Inc., Panopto, Kaltura, Inc., Kollective Technology, Inc., etc. are entering into strategic partnerships and collaborations to expand the business. Market players are focused on new product launch and product enhancement in existing product to accelerate market growth.
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