Zeaxanthin Market Size, Share, and Industry Analysis by Source (Natural and Synthetic), Analysis by Form (Powder, Liquid, and Beadlets), by End-use (Food Processing Industry, Dietary Supplements, Cosmetics & Personal Care, Pharmaceuticals, and Animal Feed), By Distribution Channels (On-Trade, off-Trade), and Regional Forecast till 2032

The global zeaxanthin market is anticipated to expand with an escalation in the demand for supplements that promote better cognitive function since the outbreak of COVID-19 pandemic. Zeaxanthin is a vibrant yellow crystal with a unique molecular structure (C40H56O2). The market encompasses the production, distribution, and application of the product across various industries, including dietary supplements, food processing, pharmaceuticals, and cosmetics. Zeaxanthin belongs to a class of pigments called carotenoids, commonly present in fruits and vegetables, such as kiwifruit and spinach. The increased blue light exposure has been connected to DNA damage in humans. Several nutritional benefits of Zeaxanthin may promote DNA repair.

Manufacturers are focusing on adopting novel technologies to improve product quality. Furthermore, companies are developing pharmaceutical-grade products to meet the demand for products used in pharmaceutical applications, including skin diseases and brain function. According to the National Center for Biotechnology Information (NCBI), dietary supplement consumption has increased by 5% from 2018 to 2023.

Zeaxanthin Market Driver

Increasing R&D Activities to Promote the Product’s Application to Drive the Demand Growth

One of the main factors driving the zeaxanthin marker's rise is the concerningly high prevalence of eye-related disorders among people globally. The rising eye disorders such as cataracts among adults are positively increasing the product demand. Supplement companies are developing zeaxanthin-infused products to appeal to the growing consumer demand for eye and skin-related supplements.  As research continues to show how antioxidants can improve skin health, zeaxanthin is gaining interest for its potential to help protect against conditions such as premature aging and sun damage.

Furthermore, a few businesses are collaborating with academic institutions to develop innovative formulations using the product. Therefore, the increasing research and development projects pertaining to zeaxanthin facilitate the market growth. In June 2023, Bausch + Lomb, an American nutritional supplements company, signed a partnership agreement with multiple industrial research universities to research and develop new zeaxanthin-based formulations for eye health supplements. This collaboration helps drive innovation and supports the growth of the zeaxanthin market.

Zeaxanthin Market Restraint

High Production Cost of the Product to Impede the Market Growth

Manufacturers need to invest sufficiently in machinery and technology to produce premium-quality products. Furthermore, high production costs are involved in their extraction and purification, particularly from natural sources. This often leads to higher prices for final products, potentially limiting their accessibility for some consumers. Overcoming these cost challenges is crucial for wider market adoption and growth.

Zeaxanthin Market Opportunity

Companies Involvement to Expand their Market Share to Propel the Market

According to the National Library of Medicine, eating a diet high in zeaxanthin decreased the chance of developing age-related macular degeneration from early to late stage by 26%. Additionally, it contributed to a 4% decrease in the risk of early-stage AMD development. Many emerging industry players in the zeaxanthin market, such as Allied Biotech Corporation, BASF SE, and OmniActive Health Technologies, have adopted product launches, product approvals, partnerships, strategic alliances, clinical trials, branding, and expansion as key developmental strategies to enhance the product portfolio. The recent introduction of a new zeaxanthin supplement by OmniActive Health Technologies, designed to promote eye health, demonstrates their dedication to R&D activities to bring novel solutions. The increasing innovations and product developments will drive the market in the near future.

Key Insights

The report covers the following key insights:

• Overview of the Parent Market


• Supply Chain and Regulatory Analysis


• Industry SWOT Analysis


• Key Industry Developments


• Qualitative Analysis of COVID-19

Segmentation

Analysis By Source

By source, the market is divided into natural and synthetic.

The market for zeaxanthin supplements has led to the rising demand for natural supplements due to their numerous health benefits. Customers choose the natural sources of zeaxanthin for regular usage in enhancing health and vision. Thus, they are leading the market in this regard. The antioxidant qualities of zeaxanthin shield the body from damaging free radicals and aid in the treatment of age-related macular degeneration (AMD).

The pharmaceutical segment has also benefited from growing consumer interest in healthier skin, DNA protection, and cognitive memory. Consumers want natural supplements free of dangerous ingredients. Although there are many natural sources of zeaxanthin, synthetic sources—which have the molecular formula C40H56O2—are becoming more and more popular due to their ability to effectively improve vision clarity.

Analysis By Form

Based on form, the market is fragmented into powder, liquid, and beadlets.

The powder segment is the largest segment in the market. It improves brain function and supports the healing process of illnesses, including eye diseases such as cataracts. Registered dietitians now advise including it in meals. This adaptable powder is great for a wide range of applications, including smoothies, drinks, and culinary preparations. It is also kid-friendly. Health-conscious consumers are drawn to it due to its advantages for cognitive function and eye health.

The beadlets segment is one of the emerging segments of the market with several sub-segments, such as gummies and tablets. The product form is more versatile, and these minuscule, microencapsulated beads enhance zeaxanthin's stability and absorption, which makes them an excellent option for dietary supplements. The product formation subtly releases nutrients and covers up unpleasant flavors. Zeaxanthin beadlets are in an increasing demand as consumers search for easy-to-take and efficient health supplements, which is driving market growth.

Analysis By End-Use

Based on end-use, the market is subdivided into food processing industry, dietary supplements, cosmetics & personal care, pharmaceuticals, and animal feed.

Zeaxanthin is widely employed in the food business and is available to customers in a number of forms that they can use in their daily lives, such as salads, yogurt, and milk. Customers are more concerned about skin care and cosmetics products with natural ingredients. Thus, they prefer processed foods with enhanced nutrients that help skin health. Therefore, companies are developing processed foods fortified with various nutrients, including zeaxanthin.

The dietary supplements segment is anticipated to grow at the highest CAGR during the forecast period. Health-conscious consumers looking for natural components to enhance general wellness and eye health are set to drive the product demand. The product is available in powder, pill, and capsule form and is meant to improve cognitive function and vision. The need for these supplements is increased by an aging population and a surge in screen time, which propels market growth.

REGIONAL ANALYSIS

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Based on region, the market has been studied across North America, Asia Pacific, Europe, South America, and the Middle East & Africa.

The Asia Pacific market is anticipated to hold the largest market share. There is a high demand for zeaxanthin due to the region's thriving pharmaceutical industry. The increasing adult populations and rising purchasing power of consumers in China and India have raised interest in zeaxanthin-containing health products. Key manufacturers facilitated larger access to a plentiful supply of raw materials, driving the market expansion.

The demand for animal feed in Europe strongly supports the expansion of the zeaxanthin market. The need for zeaxanthin is fuelled by its robust production, as it provides health advantages when added to animal feed. Furthermore, the increasing application of the product in multiple industries, including pharmaceutical, food and beverage, and cosmetics, in major economies such as the U.K., Germany, and France, is driving the product demand.

Key Market Players

• Kalsec (U.S.)


• Shaanxi Xinheng-Longteng Bio-Tech (China)


• Zhengzhou Meiya Chemical Products Co. Ltd. (China)


• Bio-gen Extracts Pvt. Ltd. (China)


• Inner Mongolia Ever Brilliance Biotechnology Co., Ltd. (China)


• Kemin Industries, Inc. (U.S.)


• Valensa International (U.S.)


• Zelang Medical Technology (China)


• OmniActive Health Technologies (China)


• Industrial Orgánica S.A. de C.V. (Mexico)

Key Industry Development

• In May 2024, Kemin, a global ingredient supplier, launched  Macu-LZ™ Lutein & Zeaxanthin Isomers for comprehensive nutraceutical solutions. The newly launched product is available in oil suspensions and beadlets forms.


• In September 2021, OmniActive Health Technologies, an American nutritional supplements manufacturer, launched Nutritears, a product specially designed to address occasional dry eyes. The new product is developed using a combination of ingredients, including lutein and zeaxanthin isomers, curcuminoids, and vitamin D3.