Laundry Dryer Market Size, Share, and COVID-19 Impact Analysis by Type (Gas and Electric), Application (Residential and Commercial), and Sales Channel (Offline Channels and Online Channels), and Regional Forecast, 2024-2032

A laundry dryer is a household-based product used by residential and commercial segments to remove moisture from clothes to keep them hygienic clean, and dry. Global laundry dryer market is driven by the change in consumer behavior worldwide due to their busy lifestyle; most consumers are adopting the latest technologies, which will drive the global laundry dryer industry. These latest machineries are easy to use and are very convenient. Further, consumer preference for smart home appliances is increasing Because of the high adoption of the newest technology.

• For instance, according to the data from World Economic Forum on April 2022, 177.6 % of households across the globe will adopt big smart appliances by 2027, of which 73.1% have already adopted the same.

The increasing awareness of electricity savings among consumers has significantly affected the demand for laundry dryers globally, boosting the global laundry dryer market. Leading manufacturers are focusing on the production of energy saving Laundry dryers because of the high demand for the laundry dryer products

• According to Energy Star, a leading player in home appliances, 80% of American households already consume Laundry dryers. Opting for energy saving laundry dryer can save up to USD 1.5 billion each year in utility costs.

With laundry dryers being one of the most demanded products by residential and commercial customers, many governments have developed policies and programs.

• For example, According to the U.S. Energy Information Administration’s (EIA’s) annual survey of electric power sales, revenue, and energy efficiency, 502 electric utilities had E.E. (Energy Efficiency) programs that resulted in an estimated about 28.2 billion kilowatt-hours reductions (savings) in total annual electricity consumption in 2020.


• Residential customers estimated about 47% of the total annual electricity savings from utility E.E. (Energy Efficiency) programs, and commercial customers estimated 44% of the energy efficiency savings in 2020.

Impact of COVID-19 on the Global Laundry Market

The global laundry market is expected to witness a negative impact during the COVID-19 pandemic. The rules and regulations affected the offline market.  Due to the shutdown of supermarkets, hypermarkets, and other specialty stores the manufacturing and distribution were entirely delayed, influencing the laundry dryer industry negatively. Key players such as Hitachi, Whirlpool, and Samsung have faced significant revenue drops.

• For instance, Hitachi's sales for the year 2018 were USD 67.81 billion; after the pandemic in the year 2020, the total sales came down to USD 63.25 billion


• For instance, Whirlpool has estimated annual sales of 28% in 2019. After the upliftment of the lockdown, sales slightly raised to 30%, which estimates growth after the pandemic.

The global laundry dryer market is expected to take a long time to recover from the impact of the pandemic due to the lockdowns and restrictions. However, import and export were stopped because of the government restriction. The supply chain was highly disturbed during the pandemic and post-pandemic stages as well.

• According to International Trade Centre data on June 2020, supply chain disruption mainly affected the machinery related sectors (which includes home appliances) which experienced the most significant export declines globally, with exports of industrial inputs dropping by USD 44 billion, USD 29 billion, USD 23 billion and USD 23 billion, respectively.

Key Insights

The report will cover the following key insights:

• Number of global Laundry Market Leaders – For Key application.


• Country/ Region covered – For Key Laundry Dryer Market.


• Overview of Laundry Market - For regions.


• Government Initiatives to Promote Laundry Dryer Market.


• Impact of COVID-19 on the Global Laundry Market.

Analysis by Product

Electric laundry dryers held the majority of the share in the global market. Electric laundry dryers are more user effective, cost-effective, and environment-friendly, leading to the adoption of the electric laundry dryer product.

Regional Laundry Dryer Market Analysis

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Asia Pacific accounts for the largest share of the global laundry dryer market due to favorable government policies and smart home appliances adoption. The Bureau of energy efficiency, under the government of India, adopted the policy of star label, which promotes electronic appliances (including Laundry dryers) to save on energy for improving energy efficiency and lowering energy cost of appliances/equipment for the consumers. Asia Pacific is also the fastest-growing global laundry dryer market due to the increased income and consumer spending power of the majority of the population. Also, APAC contributes heavily to the population, which is expected to grow by 4.68 billion by 2022 end. 

Key Players Covered

• L.G.


• Haier


• American Dryer


• Godrej,


• Hitachi, IFB(India)


• Miele Professional


• Maytag


• Renzacci


• Dexter Laundry


• Electrolux Professional


• Schulthess


• Haier


• Danube


• Samsung

Segmentation Analysis:

Key Industry Developments

• December 2021: Whirlpool launched a new product and expanded its laundry dryer product line, “Whirlpool Top Load Electric Dryer,” with intuitive controls


• September 2022: IFB launched a TurboDry EX Laundry dryer that dries laundry within 60 minutes with no fade of laundry.


• August 2022: The U.S. Department of Energy (DOE) proposed new efficiency standards and policies for residential clothes dryers, which will reduce domestic carbon emissions and save the average household approximately USD 36 on annual utility bills.