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The global tube packaging market size was valued at USD 9.27 billion in 2023 and is projected to grow from USD 9.74 billion in 2024 to USD 15.16 billion by 2032, exhibiting a CAGR of 5.69% during the forecast period. Asia Pacific dominated the tube packaging market with a market share of 36.25% in 2023.
Moreover, the tube packaging market in the U.S. is projected to grow significantly, reaching an estimated value of USD 3.17 billion by 2032, driven by the increasing use of tubes in trial packs in the pharmaceutical sector.
Tubes are used for creams, ointments, gels, and other thick products. Some makers also use plastic packaging or collapsible tubes when they need sturdier packaging. One reason companies select tube packaging is the additional layer of protection that protects the contents of the product from breakage or leakage during handling, thereby contributing to the growth of this market. The increasing demand for attractive and eye-catching packaging is also one of the market growth drivers.
The market for tube packaging has also seen the adverse effects of the COVID-19 pandemic as people were prioritizing health over external beauty and spent less on such products. However, the demand for personal care and home care products saw a boom after the ease of the restrictions imposed by the government due to the awareness among the people and not getting infected by the virus. The need to maintain hygiene at home and personal levels to reduce the chances of further infection has driven the growth of this market in the post-pandemic phase.
Surging Demand for Men’s Personal Care and Grooming Products is Trending in the Global Market
As traditional gender norms change, men are more open to using products that have historically only been used by women.
The men's beauty segment has so far been majorly denoted to shaving care products. This will all change as awareness grows about being well-groomed and that looking good leads to more self-confidence. The growth of social media has contributed significantly to the increasing importance of appearance, body image, and hygiene. This has augmented the popularity of products, and men are more willing to try such types of packaging products.
The demand for tube packaging in skin care products is dominant among all other personal care products. The rising demand for hygiene and personal care products for men is thus contributing to the lucrative growth of the market.
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Growing Demand for Personal Care and Hygiene Products is Thriving the Growth of the Market
There is a wide variety of products in the beauty and personal care market designed to advance a person's appearance, cleanliness, and overall well-being. These products cover a variety of personal care needs, such as hair, skin, and cosmetics. Skincare products improve the health and appearance of the skin, promoting the market's growth.
Additionally, the growing middle-class population and increasing disposable income in emerging markets will be key growth drivers for segments such as premium beauty and personal care products. Furthermore, increased demand for men's grooming products and fragrances will drive the global tube packaging market during the forecast period. For instance, in fiscal 2022, India imported personal care and hygiene products worth about USD 2.1 billion and exported products worth USD 3.2 billion.
Additionally, the demand for natural and plant-based care products, as well as sustainable and eco-friendly packaging, is fueling the growth of this market.
Increasing Demand for Aluminum Tubes in the Pharmaceutical Sector is Boosting the Growth of the Market
Aluminum is a material that provides an exceptional barrier to light, oxygen, and particles that can shorten the shelf life of drugs. As a result of using aluminum tubes, firms can extend the shelf life of their products, allowing customers to use them safely for longer periods.
The squeezability of tubes opens the door for individual dosage to enable cleaner and more hygienic use of painkillers. The increasing demand for tubes, which are a popular choice for dermatological products, is driving the growth of this market.
By using aluminum tubes as pharmaceutical packaging, the company safeguards compliance with international regulatory requirements. It gives pharmaceutical firms the confidence that their packaging meets the safety and quality requirements of the relevant authorities.
In addition, aluminum tubes' low weight can also be advantageous from a logistical perspective. Their lower weight means fewer CO2 emissions during transportation, reducing fuel consumption and air pollution.
Impacts of Using Plastic Tubes on the Environment is Hampering the Market’s Growth
Plastic tubes are generally not recyclable or reusable, meaning they usually end up in oceans or landfills, which has an adverse environmental impact. Moreover, producing plastic can be energy-demanding and have an undesirable effect on air quality, thus impeding the growth of this market.
Tubes are a prevalent choice for products such as pharmaceuticals, skincare, cosmetics, and small convenience items. Although these tubes are inexpensive and lightweight, some may also comprise toxic chemicals that can harm the environment. Using these tubes can also discharge chemicals from the plastic into the product, which can result in toxic chemicals being absorbed or ingested through the skin during use, causing skin irritation, hence restricting the growth of this market.
Therefore, other environmentally friendly alternatives to plastic tubes should be considered where possible, such as cardboard containers with biodegradable or biodegradable linings.
Material Advantage Offered by the Laminate Tubes is Boosting the Segment’s Growth
Based on the type, the market is segmented into plastic, aluminum, laminate, and others.
The laminate type holds the largest share of the market. Laminated tubes offer a tube material with the advantages of plastic but with barrier properties close to those of metal. They have a good appearance and maintain their attractiveness throughout their contents' life. The augmenting demand for these tubes in the personal care and cosmetics industry is booming the segment’s growth.
Aluminum is the second most dominant segment of this market. It has anti-rusting properties, good ductility, and airtightness. This metal's high recycling properties are enhancing its growth.
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Augmenting Use of Tubes in the Trial Packs is Enhancing the Up To 50 ml Segment’s Growth
The market for tube packaging is segmented by capacity: up to 50 ml, 51 ml to 100 ml, 101 ml to 150 ml, and above 150 ml.
The up to 50 ml segment holds the largest share of the market. The use of these tubes in the pharmaceutical sector and packaging of skin care products is increasing, as is their use in trial packs, which is causing this segment to flourish.
The second dominating segment of this market is 51 ml to 100 ml. The surging use of these tubes in the packaging of oral care products is enhancing the segment’s growth.
Increasing Demand for Cosmetic Products due to Rising Awareness is Boosting the Segment Growth
The market is segmented by end-user into personal care and cosmetics, skincare, oral care, hair care, body care, food, pharmaceutical, home care, and others.
Personal care & cosmetics holds the largest share of this market. This growth can be attributed to the increasing demand for cosmetics products such as lotions, creams, and gels, which involve convenient and easy-to-use packaging. Tube packaging is the best option for cosmetics as it permits easy dispensing of the product, preventing moisture, light, and air, and is also lightweight and portable. Additionally, the growing demand for sustainable and eco-friendly packaging products in the personal care industry is surging the acceptance of biodegradable and recyclable tube packaging materials, thus raising the segment’s growth.
Pharmaceuticals are the second dominating segment of this market. Improved health services in emerging countries coupled with rising per-capita income have increased investments in the pharmaceutical sector, augmenting the segment’s growth.
The market for tube packaging is analyzed across North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa.
Asia Pacific Tube Packaging Market Size, 2023 (USD Billion)
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Asia Pacific holds the largest tube packaging market share. The rising innovation in the region and augmenting demand for sustainable packaging due to growing awareness among people are helping to spur lucrative growth in this region. Furthermore, the growing younger population in countries like India and China and the shifting interest towards personal care products are fueling the growth of this region.
North America is growing at a significant rate. The demand for personal care products specifically for swimmers, runners, and workout junkies, such as shampoo and leave-in treatments, have been created to help consumers protect their hair before and after activity, is trending and thus boosting the region’s growth.
The European region is experiencing lucrative growth during the forecast period due to the surging trend of men’s grooming. The augmenting demand for different personal care products for men, such as beard oil, hair oil, and serums, along with other products according to their skin types, is contributing to the growth of this region.
Latin America will witness steady growth due to the growing food industry along with the pharmaceutical sector.
The Middle East & Africa market is expected to grow at a moderate rate during the forecasted period. The rising influence of social media on the younger generation to follow international trends and the use of natural materials are highly welcomed by the people, thus augmenting the region’s growth.
Key Market Players are Offering Innovative Packaging to Dominate the Market
The tube packaging market is highly competitive and fragmented. In terms of market share, the key players are leading the market by delivering innovative packaging. These major players consistently emphasize expanding their customer base and innovation across regions.
Major players in the market are Albéa Group, ALPLA, Amcor plc, ALLTUB, Essel Propack Ltd., and others. Several other companies are concentrating on offering advanced packaging solutions.
An Infographic Representation of Tube Packaging Market
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The market research report provides a detailed analysis of the market and focuses on key aspects such as leading companies, competitive landscape, product/service types, Porter’s five forces analysis, and leading end-use industries of the product. Besides, the report offers insights into the market trends and highlights key industry developments. In addition to the above factors, the report encompasses several factors that contributed to the market's growth in recent years.
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ATTRIBUTE | DETAILS |
Study Period | 2019-2032 |
Base Year | 2023 |
Estimated Year | 2024 |
Forecast Period | 2024-2032 |
Historical Period | 2019-2022 |
Growth Rate | CAGR of 5.69% from 2024 to 2032 |
Unit | Value (USD Billion) |
Segmentation | By Type
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By Capacity
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By End-use Industry
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By Region
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The Fortune Business Insights study shows that the global tube packaging market was USD 9.27 Billion in 2023.
The global market is projected to grow at a compound annual growth rate CAGR of 5.69% in the forecasted period.
The Asia Pacific market size stood at USD 3.36 billion in 2023.
Based on the type, the laminate segment dominates due to the material advantage offered by the laminate tubes.
The global market size is expected to reach USD 15.16 billion by 2032.
The key market drivers are the growing demand for personal care and hygiene products and the increasing demand for aluminum tubes in the pharmaceutical sector.
The top players in the market are Albea Group, ALPLA, Amcor plc, ALLTUB, and Essel Propack Ltd., among others.
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